layiq
/la·yiq/adjective
worthy; deserving; fitting; suitable.
A role, opportunity, or path that merits attention, time, and pursuit.
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Job opportunity
Associate Director, Media Analytics
Inizio Evoke
Boston, Massachusetts; Chicago, Illinois; New York, New York; Philadelphia, Pennsylvania
Source: Inizio Evoke careers · View original posting
- Pay
- $130,000 — $140,000 USD per year
Employer job description
From Inizio Evoke's posting. “We” and “our” refer to the employer.
The Associate Director of Media Analytics turns media and marketing data into clear recommendations that improve campaign performance and results. This role sits within the analytics team with a focus on media campaigns and leads day-to-day analytics across assigned accounts, with a strong focus on media measurement, optimization, reporting, and performance storytelling.
The Associate Director will also help strengthen media analytics capabilities across the broader Analytics organization by serving as an important resource for media measurement best practices and collaborating with Media, Data, and Data Science teams.
You will work closely with Strategy, Creative, MarTech, and Client Services to connect campaign activity to audience behavior, engagement, conversion, and commercial impact. We are looking for hands-on analysis, client consultation, and reliable delivery.