layiq

/la·yiq/adjective

worthy; deserving; fitting; suitable.

A role, opportunity, or path that merits attention, time, and pursuit.

Senior Research Consultant – Primary Research at Mintel | LAYIQ

Data Synthesis and Insights Generation: Utilizing advanced analytical techniques to analyze complex datasets and extract meaningful insights.
Rapidly organizing information, drawing conclusions, identifying patterns, and succinctly communicating key points.
Presentation: Presenting findings to clients in a clear and compelling manner, facilitating discussions and addressing client queries.
Crafting a tight strategic narrative and providing solid recommendations.
Welcoming public speaking opportunities beyond client work, such as industry events, special Mintel initiatives, and writing articles/blogs.
Collaborating: Working with account managers and the greater consulting team to win business and build client relationships.
Working collaboratively across several different Mintel divisions such as sales, marketing, research analytics, and operations to deliver best-in-class custom work to our clients.
Engaging with Clients
Serving as the main point of contact for clients, communicating effectively with a wide range of industries (e.g., manufacturers, retailers, and advertisers) and positions (Directors, VPs, and C-suite).
Building and maintaining strong client relationships, ensuring client satisfaction and loyalty.
Research Project Management
Scoping client briefs using second and third level questioning to deeply understand client need.
Designing and pitching the most appropriate Mintel Consulting solution for each client challenge.
Leading the execution of custom research projects, including coaching the project team and managing timelines and budgets to ensure high-quality deliverables tailored to meet client needs.
Managing research projects across multiple industries from kick-off to completion, including: questionnaire design, data analysis, and final reporting.
Analyzing complex data to provide insightful implications and actionable recommendations within the context of the client’s business objective and competitive environment.
Staying updated on industry trends, market dynamics, and competitor landscapes.
Displaying the ability to innovate (e.g., developing new products/services with clients, new ways of working in Mintel, developing new research tools).
You will be expected to work effectively both independently and collaboratively with a team in a consultative setting, multi-tasking on several projects at once to effectively meet all deadlines. You will be expected to peer mentor Consultants when collaborating. We are looking for someone who exhibits strong analytical capabilities, pays close attention to detail and demonstrates excellent professional writing and communication skills. You should have a high level of proficiency in Excel and PowerPoint with at least 5 years of experience managing primary custom marketing research projects.

Senior Research Consultant – Primary Research

Employer job description

What You Will Be Doing:

Who We Are Looking For:

Commercially-Minded:

A Storyteller:

Data-Driven:

Naturally Curious:

An Influencer:

A Great Communicator:

A Collaborator:

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