layiq

/la·yiq/adjective

worthy; deserving; fitting; suitable.

A role, opportunity, or path that merits attention, time, and pursuit.

AI Engineer, Agentic Ad Creative (Multimodal) at NewsBreak | LAYIQ

— you know what makes someone not swipe past an ad in the first 3 seconds.
You think about cost as a first-class design constraint
— $/asset, $/click, $/install. Cost arbitrage between model tiers is something you’ve actually shipped.
You’ve read Meta Advertising Standards / TikTok branded-content rules end-to-end
— policy is a pre-deploy gate, not a post-mortem.
You’re a builder
— Idea → working pipeline → first 100 ads shipped → CPI data back → tighter loop. Not “I’ll spec it for Q3.”
Strong Candidates May Also Have
Pretrained or significantly advanced a VLM (not just SFT’d or LoRA’d one).
Open-sourced a ComfyUI custom node, a diffusers extension, or a Replicate model with real traction.
Deployed serverless inference on fal / Replicate / Modal at scale (>10k req/day).
Shipped a video product end-to-end: script → scene plan → b-roll → voiceover → captions → final cut.
Authored a public take on generative video model failure modes that other engineers cite.
Not the Right Fit If
You’ve only ever prompted hosted models — you’ve never trained a LoRA, written a ComfyUI workflow, or deployed a custom checkpoint.
Your creative experience stops at Photoshop or Canva templates. You can’t tell us why a Flux generation has bad hands or why Veo 3 over-saturates skin.
You think “AI creative” means asking GPT to write ad copy.
You’re an academic researcher chasing first-author papers. We ship.
You’re a brand-side creative director without engineering depth. We need someone who debugged a CUDA OOM at 2am because the generator was holding up the next batch.
How We’ll Evaluate You
Take-home: build a small agentic creative pipeline end-to-end — your call: image-only or short video, hosted or self-served, model of your choice. Walk us through what you built and every model / cost / quality decision behind it. Conversations with the team follow. Portfolio matters more than resume — if you can’t show a public artifact, please come back when you can.

AI Engineer, Agentic Ad Creative (Multimodal)

Employer job description

About NewsBreak

About the Role

What You’ll Do (representative projects)

You have public artifacts

You have scroll-stopping instinct

What You Get

About the Team

Benefits

About this listing