layiq

/la·yiq/adjective

worthy; deserving; fitting; suitable.

A role, opportunity, or path that merits attention, time, and pursuit.

Senior Product Marketing Manager - Frontier Labs at Snorkel AI | LAYIQ

Years of experience
: 5-8+ years in product marketing, technical marketing, or related fields, including 2+ years focused on AI-native products.
Messaging & positioning
: Deep expertise defining differentiated positioning and compelling product narratives, and integrating them into high-impact marketing across the funnel.
Technical communication
: A seasoned communicator who can translate complex technical concepts for research, technical, and business audiences into high-impact storytelling, with comfort presenting to and writing for researcher-grade readers.
Execution excellence
: Demonstrated ability to maintain quality and consistency across multiple workstreams while operating at the speed of an AI-native, high-growth environment.
Enablement
: Proven success building sales plays and enablement assets (battlecards, one-pagers, decks) in B2B startup or scale-up environments, ideally for technical buyers.
Campaign & ABM
: Hands-on experience contributing to integrated campaigns and ABM programs in close partnership with demand gen, especially against small, concentrated technical buyer sets.
Competitive intelligence
: Track record of running a competitive intel function: sourcing signal, synthesizing insights, and arming the field with materials that win deals.
Data-driven
: Analytical product marketer who combines 0-to-1 launch leadership with a disciplined approach to tracking KPIs and performance metrics.
Bonus Points For Frontier AI fluency
: Working knowledge of frontier model development (benchmarks, evals, RL, post-training, agentic systems) and the data and environments behind them.
Technical or research background
: Background in ML research, technical writing, developer relations, or product marketing for ML platforms, dev tools, or research-grade products.
Location
: Based in or near San Francisco.
AI fluency in your craft
: Experience leveraging AI to augment your own work, with a high bar for taste.
Location
This role is hybrid (
3 days/week in office) in San Francisco, CA.
Actual compensation will be determined based on factors including skills, qualifications, experience, and geographic location.

Senior Product Marketing Manager - Frontier Labs

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