layiq
/la·yiq/adjective
worthy; deserving; fitting; suitable.
A role, opportunity, or path that merits attention, time, and pursuit.
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Job opportunity
Manager, Growth Marketing - Retail Media & SEO
Supergoop!
New York, NY
Source: Supergoop! careers · View original posting
Employer job description
From Supergoop!'s posting. “We” and “our” refer to the employer.
Who we are:
Hi, we’re Supergoop! Since 2005, we’ve been changing the way the world thinks about sunscreen. Today, we’re as committed as ever to creating feel-good sunscreen that you’ll really want to wear. Because protecting your skin’s health is what we’re all about. Every. Single. Day.™
You are a performance marketer who lives at the intersection of retail media and organic search. You have a strong opinion on which retail media networks deserve investment, how to make a Roundel program sing, and how SEO and paid retail tactics work together to drive both site traffic and retailer sell-through. You’re hyper-organized, analytical, and equally comfortable in a retailer’s media dashboard or a technical SEO audit. You see DTC and retail.com as one connected ecosystem, not two separate channels.
Reporting to the Executive Director, Integrated Media & Measurement, you’ll be part of a fast-paced, innovative team building a best-in-class media program that reflects Supergoop!’s brand values. You will own retail media investment decisions, lead our SEO strategy, partner closely with the DTC and Sales teams, and keep a constant pulse on the evolving retail media and search landscape.