layiq

/la·yiq/adjective

worthy; deserving; fitting; suitable.

A role, opportunity, or path that merits attention, time, and pursuit.

Sr. Marketing Experience Manager at Uber Freight | LAYIQ

Own the Calendar: Build, evaluate, and manage Uber Freight’s annual industry events and hosted experiences calendar.
Tier & Invest: Collaborate cross-functionally to help build a decision framework that determines where, how, and at what level we show up—from tier-1 trade shows to intimate hosted customer events.
Elevate the Brand: Ensure our presence, content, and activations reflect market leadership and deliver an impactful, premium experience.
End-to-End Ownership: Manage every detail of execution, including vendor management, venue selection, booth strategy, onsite logistics, and run-of-show.
Flawless Delivery: Operate as the calm-under-pressure anchor onsite, anticipating issues and ensuring seamless execution every time.
Manage the Budget: Allocate and optimize event spend to maximize ROI across all programs.
Drive Business Outcomes: Partner closely with Sales to map events against target accounts, secure qualified meetings, and drive engagement across the entire buyer journey.
Measure Impact: Track and report on key event metrics and ROI to evaluate program success.
ICP Landscape & Thought Leadership: Deeply understand the in-person landscape for our Ideal Customer Profile (ICP) knowing exactly where our audience gathers so we can secure key speaking placements and maximize client engagement.
Sales Alignment & Expectations: Establish, communicate, and enforce clear pre-, during-, and post-event expectations with Sales, while building tight feedback loops to refine future strategy.
Campaign Orchestration: Collaborate with Product Marketing, Brand & Creative, Communications, and broader cross-functional stakeholders to align messaging and amplify integrated campaigns.
Internal Visibility: Maintain and manage a central internal event database to ensure full visibility into our event presence and strategy across the entire organization.
Basic Qualifications
7+ years of B2B field marketing and enterprise event operations experience.
Experience hosting events.
Travel Flexibility (25%): Willingness and ability to travel as needed for onsite management and activation.

Sr. Marketing Experience Manager

Employer job description

Salary Type: Salary

About the Role

What the Candidate Will Do

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Benefits & Compensation for U.S. Employees

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