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Cook Systems
Memphis, TN
Source: Cook Systems careers · View original posting
From Cook Systems's posting. “We” and “our” refer to the employer.
For over 30 years, Cook Systems has partnered with organizations across the country to solve technology challenges and build strong technology teams. As a veteran-owned IT consulting company, we combine decades of industry experience with a continued focus on how technology, AI, and the way people work are evolving.
Our work spans technology consulting, talent development, and AI-enabled solutions. We value people who take ownership, adapt quickly, communicate well, and care about the quality of their work. Whether you’re early in your career or bringing years of experience, you’ll have the opportunity to keep building your skills, contribute to meaningful client work, and grow with a company that continues to evolve with the industry.
6 months plus
No direct report or supervisory responsibilities.
The Creative Director will provide creative leadership and campaign development expertise in support of enterprise marketing, fundraising, and brand initiatives.
The consultant will partner with stakeholders to develop creative concepts, provide strategic recommendations, review creative deliverables, and support the execution of integrated marketing campaigns across multiple channels.
Translate business objectives and audience insights and marketing goals into creative concepts and campaign recommendations.
Develop creative approaches supporting marketing, fundraising, and brand initiatives, shaping and strengthening concepts to ensure strategically grounded.
Provide strategic creative direction throughout project lifecycles.
Ensure creative concepts align with approved brand standards and campaign objectives.
Ensure the campaign story is carried effectively across all channels—social, digital, video, print, experiential, and more.
Review creative materials and provide recommendations to improve effectiveness, consistency, and audience impact/brand alignment.
Evaluate concepts, messaging, visual direction, and campaign execution.
Identify risks, gaps, or opportunities prior to stakeholder review and approval.
Partner with assigned internal/external stakeholders, project teams, agencies, production vendors, and subject matter experts on broader campaigns and business plans.
Lead or participate in multi-team ideation sessions to bring diverse perspectives together and spark innovative creative solutions.
Participate in project planning, creative reviews, and milestone discussions.
Present creative recommendations and rationale to stakeholders.
Provide creative consultation throughout production activities.
Review deliverables during development and production phases.
Support alignment between approved concepts and final execution.
Regular interaction with senior leadership stakeholders.
Expected to present and defend creative recommendations during executive review sessions.
Ability to influence strategic creative decisions through data, audience insights, and creative expertise.
10+ years of creative direction experience.
Portfolio demonstrating integrated campaign leadership.
Experience overseeing multi-channel campaigns.
Experience presenting recommendations to executive stakeholders.
Experience collaborating with agencies, designers, copywriters, and production teams.
Portfolio required. Candidates without a portfolio will not be considered.
Portfolio should demonstrate large-scale integrated campaigns, brand strategy work, creative direction, and cross-channel marketing campaigns.
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