layiq

/la·yiq/adjective

worthy; deserving; fitting; suitable.

A role, opportunity, or path that merits attention, time, and pursuit.

Hotel Asset Manager, bilingual in Korean at Cesna Recruitment | LAYIQ

Strategic Leadership & Oversight
Develop and execute strategic business plans for each asset to maximize long-term value and investment returns.
Act as the owner’s primary representative in all matters related to hotel operations, development, renovation, and asset disposition.
Provide market-level insights to guide positioning, brand relationships, and third-party operator performance.
Evaluate and recommend hold/sell/refinance strategies based on underwriting, market conditions, and asset performance.
Asset Performance & Financial Management
Lead daily, weekly, monthly and annual reviews of property financials, budgets, and forecast variances.
Analyze and interpret financial statements, STR data, GSS results, and operating reports to identify underperformance and recommend corrective action.
Develop and track KPIs related to GOP, NOI, RevPAR, flow-through, and return on investment.
Conduct valuation modeling and scenario analysis to support acquisition, refinancing, and disposition decisions.
CapEx and Physical Asset Management
Oversee capital expenditure planning, execution, and ROI tracking; ensure adherence to approved budgets.
Conduct regular site inspections to assess physical conditions, property upkeep, and brand compliance.
Collaborate with design and construction teams during PIP, renovation, or repositioning phases.
Operations & Brand Management
Evaluate operator performance across key disciplines—sales, F&B, housekeeping, engineering—and hold accountable to brand standards and owner goals.
Benchmark operational efficiency and guest service standards; review SOPs, staffing plans, and labor strategy.
Serve as a liaison with brand and third-party operator representatives; negotiate brand affiliations or changes when necessary.
Revenue Strategy & Market Positioning
Oversee sales, marketing, and revenue management practices to ensure optimal rate and occupancy mix.
Provide strategic direction on pricing, distribution, positioning, and competitive benchmarking.
Review sales team structure, group segmentation, and channel strategy to drive top-line growth.
Transactions, Investment, and Diversification
Support or lead real estate transactions including acquisitions, joint ventures, and asset sales across various sectors, including hotel, senior housing, and office assets.
Underwrite new investment opportunities, coordinate due diligence, and prepare investment committee presentations.
Leverage understanding of valuation, market trends, and operator performance to guide cross-asset class growth.

Hotel Asset Manager, bilingual in Korean

Employer job description

Overview:

Key Responsibilities:

Requirements

Benefits

About this listing