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Fooji, Inc.
Lexington, KY, US
Source: Fooji, Inc. careers · View original posting
From Fooji, Inc.'s posting. “We” and “our” refer to the employer.
Fooji is a B2B2C marketing software company with purpose built logistics and human backed support. Our platform helps enterprise brands run sweepstakes and giveaway campaigns, send creator and influencer gifting at scale, and fulfill orders from marketing-driven pop-up social commerce stores - all backed by our own warehouse and fulfillment operations, so we actually get products into people's hands, not just run a dashboard. Our clients span CPG, hospitality, retail, and entertainment.
We've been in business since 2015, and in 2024 we shifted from a campaign-based model to a SaaS model - which is exactly why this role exists.
This is a new opportunity to help shape how Fooji brings in business, with a ton of room to grow as we do.
This role is based onsite at our Lexington, KY office.
If you've been doing account strategy, campaign coordination, or similar hands-on marketing work and you're ready for a role with more ownership, we'd love to talk. You'll take the lead on generating qualified leads (MQLs) for our sales team and running tests to keep getting smarter about how we do it - backed by our CEO, COO, and Director of Revenue Ops, who set the overall strategy and are genuinely invested in helping you succeed and grow.
We love hearing new ideas. If you spot a gap or a smarter way to do something, speak up - we want to know what you're seeing. That said, this role isn't responsible for setting strategy; that sits with our CEO, COO, and Director of Revenue Ops. Your focus is bringing their strategy to life through great execution.
MQL generation - run cost-effective pipeline programs targeting enterprise buyers (Fortune 500 marketing, brand, and creator/influencer teams). Think targeted outbound, smart use of intent/signal data, sharing live case studies on LinkedIn, warm referral and partner motions, and creative low-spend tests - not a big always-on ad budget. Part of the fun is figuring out what works before we go all-in on it
This isn't a brand, content, or social media management role - it's focused on generating pipeline for our sales team.
Onboarding: Brand Strategy Rotation (first ~120 days)
As part of onboarding, you'll get to spend time with our Brand Strategy team, partially covering for a Brand Strategist who will be out on maternity leave for about 5 months. It's a great head start:
You'll shift into a full-time focus on performance marketing as the team's capacity allows, and this early context will set you up to hit the ground running with sales.
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