layiq

/la·yiq/adjective

worthy; deserving; fitting; suitable.

A role, opportunity, or path that merits attention, time, and pursuit.

Bilingual Content & Marketing Lead (English/Spanish) at Scalesource | LAYIQ

Bilingual communication. Fluent English and Spanish, spoken and written. You need to interview people, write captions, understand context, and build trust across both languages.
People. This might be the most important part of the job. You need to talk to anyone. Not in a fake networking way. In a real, warm, curious way that helps a nervous person relax, laugh, and open up on camera.
Camera, audio, and lighting. B-roll, short-form video, photos, talking heads, interviews, jobsite and event footage. You do not have to be a cinematographer. Shaky, dark, bad-audio footage is not going to work.
Social media taste. Instagram, TikTok, YouTube Shorts, LinkedIn, Facebook. You should know the differences, the pacing, the hooks, and what makes someone stop scrolling. We want someone who can say "this needs a stronger hook" or "this would work better as a carousel."
Creativity and organization, together. We want ideas and volume. We also need files managed, footage labeled, and follow-through. Creative does not mean chaotic. The machine only works if the raw material is usable.
Our Core Values
We hire for values first. Skills matter. Experience matters. Camera ability matters. Skills without culture fit will not work here.
Have Fun. We work hard, move fast, and carry a lot, so we need people who bring energy, humor, and a good attitude into the work. This role should make content creation feel fun, not awkward. You should be the person who helps everyone else relax and enjoy the process.
Try New Stuff Fast. Social changes fast. Formats change fast. What worked six months ago may already be dead. Try the angle. Try the hook. Try the street interview. Try the bilingual format. Not everything will work. Moving too slow is worse than being wrong.
Best in the World. We are not playing to be average. Study what great content looks like. Pay attention to pacing, hooks, edits, storytelling, captions, lighting, sound, and energy. The goal is not to post more. The goal is to get better every week.
Put In The Work. Content looks fun from the outside, but the machine only runs if someone does the unglamorous part: charging batteries, checking audio, organizing files, labeling clips, following up with the remote team, getting one more shot, asking one more question.
Hold Accountability. This is a high-trust seat. You will be around private conversations, customers, job sites, travel, and brand-sensitive moments. If something is missed, say it. If something broke, fix it. If you need help, ask.
FITFO — Figure It Out. Not recklessness, and not pretending you know everything. Resourcefulness. Do not wait around. Do not make people drag the work out of you. Do not bring every small problem back as a dead end. Bring options, use the tools, ask the better question, find the workaround, keep moving.

Bilingual Content & Marketing Lead (English/Spanish)

Employer job description

About the Role

You will spend your week with:

What You Will Do

What We Are Looking For

Requirements

Requirements

You Will Thrive Here If You

What Winning Looks Like

You are winning in this role when:

Benefits

Compensation

Equal opportunity and accommodations

About this listing