layiq

/la·yiq/adjective

worthy; deserving; fitting; suitable.

A role, opportunity, or path that merits attention, time, and pursuit.

Director, Posh Live at Poshmark | LAYIQ

Business Ownership and Accountability
Own the detailed operating plan for Posh Live and be directly accountable for the business metrics that matter - growth, engagement, and marketplace health.
Make the day-to-day calls needed to hit targets, escalating only the trade-offs that materially change the strategic direction.
Own forecasting and reporting for Posh Live's performance, and make the case for resourcing and investment where needed.
Buyer Experience and Content Strategy
Define what a great buyer experience looks like across Posh Live - discovery, watching, and purchasing - and translate that into clear content and programming standards.
Own curation criteria and programming decisions for premium/flagship content, and be accountable for how well it reflects that buyer experience bar.
Partner with Merchandising and key partners on exclusive inventory and content planning.
Host Acquisition and Marketplace Quality
Own the strategy and execution playbook for host acquisition, and directly manage the Host Acquisition team
Own the programs, incentives, and quality mechanisms that grow and maintain a healthy base of hosts/sellers, and be accountable for the resulting supply and quality metrics.
Own the trade-off between growth in volume and the quality standards that keep the marketplace trustworthy for buyers.
Cross-Product Growth and Discovery
Own how Posh Live connects with and reinforces the broader Poshmark experience (search, catalogue, feed), and be accountable for the resulting engagement metrics.
Work with Product and Engineering to prioritize the features that most strengthen these connections, making the final call on trade-offs within your remit.
Cross-Functional Leadership
Lead a cross-functional working group spanning Product, Engineering, Marketing, and Data - setting goals, holding partners accountable, and unblocking execution.
Own the operating cadence for Posh Live — goal-setting, business reviews, and prioritization frameworks.
Define clear roles, responsibilities, and decision rights across partner teams, and be the final decision-maker on the majority of day-to-day trade-offs.
6-Month Accomplishments
Took ownership of the business
Stood up a concrete, sequenced operating plan with clear owners, milestones, and metrics - and is running the business against it.
Established the operating cadence and reporting rhythm with the Head of Posh Live and cross-functional partners.
Defined and began raising the buyer experience bar
Defined a clear point of view on what a great buyer experience looks like on Posh Live, and translated it into concrete content and programming standards.
Ran a first cohort of flagship content against these standards.
Defined the host acquisition strategy and got the team executing against it
Took on management of the Host Acquisition team, defined a clear execution strategy and playbook, and provided hands-on guidance to run against it.
Delivered an early, measurable improvement in sourcing, onboarding, or activation performance tied to the new strategy.
Instrumented and began owning cross-product engagement
Defined and began tracking the core cross-product engagement and discovery metrics as owned KPIs.
Identified and prioritized 1-2 high-leverage product changes to strengthen these connections.
12+ Month Accomplishments
Scaled host acquisition through a proven strategy
Grew host/seller volume through the team's execution of your acquisition strategy and playbook, without degrading quality.
Can point to specific strategic and management decisions that drove the result.
Established a differentiated buyer experience
Made Posh Live's buyer experience - anchored by flagship content - a recognizable, differentiated draw that sets the standard for the rest of the marketplace.
Proved out cross-product growth loops at scale
Showed measurable, sustained traffic and engagement flowing between Posh Live and the rest of the Poshmark experience, with clear accountability for the result.
Built a scalable operating engine and earned expanded ownership
Established a repeatable planning and execution cadence that the team can run without heavy day-to-day involvement from the Head of Posh Live.
Regularly informed strategic refinements with clear, data-backed recommendations, and expanded scope of ownership as trust was established.

Director, Posh Live

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