layiq

/la·yiq/adjective

worthy; deserving; fitting; suitable.

A role, opportunity, or path that merits attention, time, and pursuit.

Senior Business Analyst (Growth Marketing) at Whoop | LAYIQ

4+ years of experience in analytics, preferably supporting marketing or growth teams in a consumer business.
Strong analytical problem-solving skills with the ability to translate complex datasets into actionable business insights.
Proficiency in SQL and experience working with modern data platforms such as Snowflake, dbt, or similar technologies.
Highly adept at leveraging AI tools to increase efficiency and quality of work.
Experience analyzing paid media performance across channels such as paid search, social, display, or affiliate marketing.
Familiarity with experimentation frameworks, marketing attribution, or incrementality testing.
Excellent communication skills with the ability to influence stakeholders through clear storytelling and data visualization.
Highly organized and able to manage multiple priorities in a fast-paced environment.
This role is based in the WHOOP office located in Boston, MA. The successful candidate must be prepared to relocate if necessary to work out of the Boston, MA office.
Interested in the role, but don’t meet every qualification? We encourage you to still apply! At WHOOP, we believe there is much more to a candidate than what is written on paper, and we value character as much as experience. As we continue to build a diverse and inclusive environment, we encourage anyone who is interested in this role to apply.
WHOOP is an Equal Opportunity Employer and participates in E-verify to determine employment eligibility
The WHOOP compensation philosophy is designed to attract, motivate, and retain exceptional talent by offering competitive base salaries, meaningful equity, and consistent pay practices that reflect our mission and core values.
At WHOOP, we view total compensation as the combination of base salary, equity, and benefits, with equity serving as a key differentiator that aligns our employees with the long-term success of the company and allows every member of our corporate team to own part of WHOOP and share in the company’s long-term growth and success.

Senior Business Analyst (Growth Marketing)

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