layiq

/la·yiq/adjective

worthy; deserving; fitting; suitable.

A role, opportunity, or path that merits attention, time, and pursuit.

Director, Sales Strategy and Operations at Synthesia | LAYIQ

Forecasting and pipeline inspection.
Own forecast methodology, accuracy, and variance analysis end to end for Sales and Sales Development; run the weekly commit and pipeline inspection cadence; build the leading indicators (stage conversion, velocity, slippage, aged pipeline) that make the forecast defensible before quarter end, not explained after it.
Sales process and policy.
Own the pre-sales process architecture: opportunity stages, exit criteria, qualification standards, pipeline hygiene rules, rules of engagement, and the SDR-to-AE handoff, including how conflicts get resolved.
Sales Engineering coverage.
Own the SE deployment model (SE-to-AE coverage ratios, prioritization of scarce SE time), standardize the technical proof-of-concept and demo process, and build the reporting that shows technical win-rate.
Territory, quota, and comp.
Run territory and quota deployment, exceptions and the audit trail behind them; partner on SE comp and quota-credit design alongside AE and SDR comp.
Partnership with the field.
Be the trusted operational partner to Sales, Sales Development, and Sales Engineering leaders in their forecast calls and deal reviews, not adjacent to them; own adoption of process and system change, including manager-level reinforcement.
Cross-functional alignment.
Represent the field's requirements into GTM Engineering and Data teams; prioritize, scope, and defend the roadmap.
AI-native operations.
Design the pre-sales motion on the assumption AI does the manual work: deal inspection, call-signal extraction, pipeline risk flagging, enrichment, and forecast commentary should be agent-assisted by default. Build and ship those workflows yourself where tooling allows.
Leadership.
Lead, develop, and stretch a team of experienced senior operators; manage across US and European time zones; set the prioritization bar and protect the team from reactive demand.
We’d love to hear from you if you have…
8+ years in Sales Operations
, Revenue Operations, or Sales Strategy in B2B SaaS, including people management.
B2B SaaS domain expertise
, with experience at both small and large B2B SaaS companies.
You have owned a forecast, and can talk methodology, where it broke, and how you fixed it.
Direct experience with Sales Engineering coverage models (SE-to-AE ratios, technical win-rate, POC process), not just Sales and SDR ops.
Deep, current, hands-on Salesforce ability; you diagnose in the object model yourself.
You have put AI or automation into a live sales workflow and can describe the result.
Credible with senior Sales leaders, and C-Level Executives.
Plus: Quantitative degree, Management consulting or Investment Banking background.
Our culture
At Synthesia, we expect everyone to Put the Customer First
Own it & Go Direct
Be Fast & Experimental
Make the Journey Fun
You can read more about this in this public
Notion page.

Director, Sales Strategy and Operations

Employer job description

About

the role…

What you’ll be doing…

Benefits

About this listing