layiq

/la·yiq/adjective

worthy; deserving; fitting; suitable.

A role, opportunity, or path that merits attention, time, and pursuit.

Content Marketer at MERGE | LAYIQ

Own the written content calendar end to end with an SEO/AEO-first strategy, from keyword and prompt research through drafting, editing, publishing, and distribution
Grow Merge's share of citations in AI assistants and answer engines by structuring content for retrieval: clear definitions, direct answers, schema markup, and authoritative sourcing
Write high-quality technical and product content, including blog posts, launch announcements, comparison pages, technical guides, and case studies
Turn product releases and engineering work into compelling launch narratives across blog, email, and social channels
Partner with engineering, product, and solutions teams to source technically accurate, differentiated content ideas
Develop customer stories and case studies by interviewing customers and internal teams
Drive organic growth through keyword research, on-page optimization, internal linking, and a defensible topical authority strategy across our product categories
Maintain a consistent, credible brand voice across every surface where Merge publishes
The ideal candidate will have: 2+ years of experience in content marketing at a B2B SaaS or developer-focused technology company
You're fluent in AI industry discourse and active on X, where most of it happens. You can name the accounts worth following on agents, MCP, and model releases, and you have opinions about what's signal versus noise.
Exceptional writing and editing skills, with a portfolio of published work that demonstrates the ability to make technical topics clear and engaging
Comfort writing for technical audiences, including developers and engineering leaders; familiarity with APIs, integrations, or AI/LLM products is a strong plus
Deep experience with SEO (keyword research, on-page, technical SEO, content analytics) and a working understanding of AEO/GEO: how LLMs and answer engines select, rank, and cite sources
A track record of measurably growing organic visibility for a B2B or developer brand; experience influencing AI assistant citations is a strong plus
A track record of shipping consistently and managing multiple projects against deadlines
Strong collaboration skills and a bias toward action in a fast-moving environment

Content Marketer

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