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Sila Services
Boston, MA
Source: Sila Services careers · View original posting
From Sila Services's posting. “We” and “our” refer to the employer.
Sila Services is looking for an experienced Senior Regional Marketing Manager to lead marketing strategy and execution for our New England businesses.
This is a hands-on regional role for someone who understands how marketing works in residential home services. You know how to generate calls and leads, understand seasonality, track conversion and ROAS, manage marketing spend, and quickly adjust when a campaign or location isn’t performing.
You’ll work closely with our Regional VP, General Managers, and Marketing team to develop strategies that drive growth across multiple HVAC, Plumbing, and Electrical brands throughout New England.
We’re looking for someone who can look at the numbers, understand what they’re telling us, and turn that information into action.
This is not a general marketing position. We are specifically looking for someone who has worked in residential home services and understands the connection between marketing spend, inbound leads, booked calls, conversion, and revenue.
ServiceTitan experience is required.
This position is based in the Boston area and will travel approximately 10–20% to our businesses throughout New England.
Why Sila Services?
Sila Services is one of the fastest-growing residential home services platforms in the country, supporting HVAC, Plumbing and Electrical businesses across multiple markets.
We’re growing through both organic growth and acquisitions, and marketing is a huge part of that growth.
This role gives you the opportunity to own marketing for an entire region, work directly with business leaders, influence where we invest our marketing dollars, and see the impact of your work across multiple businesses.
If you know home services, know Service Titan, and love figuring out how to generate more calls, more customers, and more revenue, we’d love to talk to you.
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