layiq
/la·yiq/adjective
worthy; deserving; fitting; suitable.
A role, opportunity, or path that merits attention, time, and pursuit.
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Job opportunity
Digital Marketing Manager
The People Brand
Carson, CA
Source: The People Brand careers · View original posting
- Pay
- $100,000 — $120,000 USD per year
Employer job description
From The People Brand's posting. “We” and “our” refer to the employer.
JOB DESCRIPTION
Digital Marketing Manager
ABOUT THE ROLE
This is a hands-on role working across a portfolio of 6 brands. We are seeking an experienced Digital Marketing Manager who brings strategic rigor to campaign architecture, disciplined budget management across a multi-brand portfolio, and a strong track record of driving measurable revenue growth through paid acquisition.
The Digital Marketing Manager drives paid acquisition across all six brands, working in close collaboration with Sr. Ecommerce Manager and the Ecommerce Creative Specialist to maintain a high standard of ad creative, and partnering with the Ecommerce Manager to ensure paid activity is aligned with on-site promotions and product launch windows.
The successful candidate will bring deep expertise in Meta and Google Ads, a performance-oriented mindset, and genuine experience in the fashion or apparel ecommerce space. They will be equally comfortable operating at a strategic level and executing in-platform, with the analytical capability to optimize campaigns with precision and the creative judgement to brief high-performing ad assets.