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Harper
San Francisco, California, United States
Source: Harper careers · View original posting
From Harper's posting. “We” and “our” refer to the employer.
CRM Lead
Harper is an AI-native commercial insurance company in San Francisco.
We're not bolting AI onto insurance — we're rebuilding the entire business as software, on a simple bet: turning expert human judgment into compute is one of the largest transitions left to make, and a trillion-dollar industry still run 90% by hand is the place to prove it. We've grown ~100x in the last year and we move at that speed — on-site, in person, long days, very high standards. Almost no one joins Harper for insurance; they join to build the company that replaces how it works.
Acquisition gets a customer in the door; you own everything after. Harper has thousands of customers and adds ~1,000 more a month, and what happens after they sign matters as much as how they got here. Every gap in the lifecycle is a revenue leak: policies that lapse, referrals that never happen, customers who forget Harper exists until something breaks. You own the systems and campaigns that close those gaps and keep Harper indispensable — not just at renewal, but at every moment in between.
You're a CRM and lifecycle marketer who thinks in revenue, not sends — equal parts strategist and executor, designing a segmentation model in the morning and QA'ing a drip sequence in the afternoon. You report to the Head of Marketing and work hand-in-hand with the growth and product teams. Winning in 6–12 months looks like a measurably healthier customer base, a repeatable lifecycle playbook, and a CRM that's a revenue driver — not a support function.
This is a revenue seat, measured in retention, LTV, and lifecycle-driven revenue — not opens, clicks, or sends. It's on-site in San Francisco, in person, long days, high standards. The customer base is thousands of businesses and growing every month, which means the leaks are real and they're yours to find and fix — often before anyone else notices them.
You'll calibrate lifecycle programs against what the business actually needs at each moment, so the job is as much operational discipline and data judgment as it is marketing instinct.
This is explicitly not a batch-and-blast email role, and it isn't a place to manage a plan someone else owns. Almost no one takes it for insurance — they take it because owning the full post-acquisition relationship for a company growing ~100x, with a direct line to revenue, is a rare seat. If being measured that directly is the appeal, apply. If it's a deterrent, it won't get easier here.
Compensation
Salary: $150,000–$190,000, plus performance bonus and equity.
Location: On-site, San Francisco. Based here or willing to relocate.
Schedule: Monday–Friday, long days, in the building with the team.
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