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Advertising Specialty Institute
Trevose, PA
Source: Advertising Specialty Institute careers · View original posting
From Advertising Specialty Institute's posting. “We” and “our” refer to the employer.
ASI is the largest global provider of technology B2B services for the $27.7 billion promotional products industry (branding and marketing). With 25,000 clients in 53 countries, our mission is to inspire, inform, and empower our clients’ success every step of the way.
ASI currently has a hybrid work model. This position requires in-person attendance at our office on Tuesdays and Wednesdays.
ASI is seeking a strategic, customer-focused Senior Product Marketing Manager to help support the bridge between our customers, Product and Engineering teams, and the teams responsible for bringing our products to market. This role will develop deep expertise across ASI’s product ecosystem, with particular focus on ESP+ and the workflows used by our distributor and supplier customers.
The ideal candidate combines strong product marketing expertise with technical curiosity and a deep understanding of customer needs, using those insights to influence product strategy, shape roadmap priorities, develop differentiated positioning, and lead go-to-market strategy for new products and features. Reporting to the Vice President, Customer Experience & Marketing, this individual will work closely with Product, Engineering, Sales, Marketing, Customer Success, and Customer Experience throughout the product lifecycle.
The salary range for this position is $100,000 - $110,000. Individual pay within the range will be based on role-related experience, education, skills, and qualifications.
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