layiq
/la·yiq/adjective
worthy; deserving; fitting; suitable.
A role, opportunity, or path that merits attention, time, and pursuit.
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Job opportunity
Integrated Marketing Manager
Material Bank
Boston, Massachusetts
Source: Material Bank careers · View original posting
Employer job description
From Material Bank's posting. “We” and “our” refer to the employer.
Material Bank is the world’s largest material marketplace for the architecture and design industry. Operating in 37 countries, our platform has become the standard for design professionals around the globe. Every day, Material Bank connects thousands of designers with tens of thousands of materials from leading brands. Material Bank is the fastest and most powerful way for design professionals to search, sample, and specify materials.
Material Bank is seeking an Integrated Marketing Manager to lead integrated marketing for new growth initiatives and audience expansion. This role will define how we reach and engage new audiences, developing audience insights, messaging strategies, creative approaches, and testing roadmaps that turn growth opportunities into effective marketing programs.
You will partner closely with Creative, Content, Performance Marketing, Lifecycle, MarTech, Sales, and other cross-functional teams to develop and execute cohesive integrated plans, learn what resonates, and evolve our approach over time.