layiq
/la·yiq/adjective
worthy; deserving; fitting; suitable.
A role, opportunity, or path that merits attention, time, and pursuit.
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Job opportunity
Manager, Social Media & Contents - Korea
Blue Bottle Coffee
Seoul
Source: Blue Bottle Coffee careers · View original posting
Employer job description
From Blue Bottle Coffee's posting. “We” and “our” refer to the employer.
At Blue Bottle, our mission is to connect the world to delicious coffee. From seed to cup, we elevate the craft of coffee in everything we do. We strive to build a better tomorrow by investing in what matters: a sustainable future for our people, the company, and our planet.
About the job: The Manager, Social Media drives the digital heartbeat of the Blue Bottle brand in Seoul, leading the “concept to execution” of our social media strategy across all major platforms (Instagram, X, YouTube, TikTok, etc.). Using a deep understanding of our brand, guest behaviors, data insights, and digital culture, this role will partner closely with marketing, creative, and product teams to craft compelling narratives.
You will act as the primary voice of our brand online, orchestrating everything from daily community engagement to high-impact influencer campaigns. We are looking for a passionate digital storyteller and strategic thinker who is equally driven by delighting customers, elevating our brand visibility, and achieving commercial goals through innovative social engagement.
This position is based in Seoul and reports to the Brand Director, Korea.