Associate, Marketing Science & Strategy- (External Agency Employee)

The NFL Marketing Strategy & Insights team serves as the voice and advocate of NFL fans, leveraging diverse data sources to generate actionable insights that help inform League-wide business decisions and optimization. The Associate, Marketing Science and Strategy will support research and analysis across media, marketing, and key fan development priorities.

This role is ideal for a curious, flexible, and detail-oriented professional who can help design and execute research, analyze syndicated and proprietary data, and translate findings into clear, strategic insights for internal and external stakeholders.

Responsibilities:

• Support the planning, execution, analysis, and reporting of primary research projects for the NFL.
• Manage research initiatives by coordinating with internal stakeholders and third-party vendors to help ensure projects are delivered on time and on budget.
• Create story-driven reports that translate research findings into strategic insights for teams across NFL Media, Marketing, Sponsorship, Club and other key areas.
• Serve as a research resource and voice of the fan by supporting study development, methodology selection, survey design, data weighting, and reporting recommendations.
• Use research tools and platforms, including MarketSight, Sports Poll, YouGov, and AceMetrix, to pull, analyze, and interpret data.
• Provide support across Consumer Insights projects, including ad hoc analyses and custom research studies throughout the year.
• Ensure research and insights work reflects best-in-class diversity, equity, and inclusion practices.
• Required Qualifications: 1–3 years of experience in market research, consumer insights, analytics, consumer behavior, or a related field.
• Bachelor’s degree in Market Research, Business, or a related discipline.
• Understanding of quantitative research, including the ability to write surveys aligned to business questions and research objectives.
• Ability to synthesize quantitative and qualitative data into concise, creative, and insightful reports for a diverse business audience.
• Strong project management, relationship-building, communication, and cross-functional collaboration skills.
• Experience with a range of research methods preferred.
• Understanding of the application of various analytic techniques preferred.
• Experience with analytical platforms such as Microsoft Excel, SPSS, or Q.

WHO WE ARE:

NFL Core Values:

Respect: Everyone matters. We celebrate diverse opinions, honor hard work, and value every contribution.

Integrity: We do what's right, even when it's tough. We hold ourselves accountable and always follow through.

Team Responsibility: We support each other and our communities. No one is bigger than the game, and every action impacts others.

Resiliency: We set high standards, overcome adversity, and adapt to challenges, always striving for excellence.

NFL Leadership Attributes:

Build Talent: We develop and nurture potential, empowering individuals to grow and succeed.

Execute: We take action with precision, delivering results that drive our goals forward.

Inspire: We motivate others through vision, energy, and a commitment to excellence.

Live Our Values: We embody our core principles in every decision and action.

Know the Business: We stay informed, understand our industry, and make decisions that strengthen our position.

Think Big: We challenge the status quo, envision bold possibilities, and strive for transformative impact

WHO YOU ARE:

Talent Attributes:   What we expect for our employees:

• Embody an enthusiastic, proactive can-do attitude
• Embrace grit, free from ego or entitlement
• Excel as a relationship builder, with the ability to influence
• Eager learner, driven by passion rather than just ambition
• Encompasses an incredible work ethic with an agile mindset