layiq
/la·yiq/adjective
worthy; deserving; fitting; suitable.
A role, opportunity, or path that merits attention, time, and pursuit.
Loading LAYIQ…
Job opportunity
Digital Media Director
Nexstar
TX, Lubbock; TX-Lubbock;7403 South University (Nexstar - KLBK)
Source: Nexstar careers · View original posting
- Employment
- full time
Employer job description
From Nexstar's posting. “We” and “our” refer to the employer.
KLBK-TV is seeking an experienced, forward-thinking Digital Media Director to serve as a key member of the newsroom leadership team. Reporting directly to the Director of News & Multiplatform Content, the Digital Media Director is responsible for leading KLBK's digital content operation, audience growth strategy, social media initiatives, and streaming/CTV content execution.
This role plays a critical part in shaping editorial strategy, driving multiplatform innovation, and ensuring seamless integration between broadcast, digital, streaming, mobile, and social platforms.
The Digital Media Director oversees Digital Producers and digital content staff while leading the newsroom's streaming and CTV strategy. The ideal candidate is a collaborative leader who can think strategically, execute operationally, develop talent, and drive accountability through clearly defined goals and measurable results.
Duties/Responsibilities
Lead KLBK-TV's digital, social, streaming, and CTV content strategy as a member of the newsroom leadership team.