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Nexstar
VA, Roanoke; VA-Roanoke;5305 Valley Park Drive (Nexstar - WFXR)
Source: Nexstar careers · View original posting
From Nexstar's posting. “We” and “our” refer to the employer.
The Senior Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and demonstrating to potential clients of the merits of television and digital advertising on WFXR/WWCW/WFXRtv.com and Nexstar Digital platforms.
We serve Roanoke, Lynchburg, the New River Valley and surrounding counties. As a member of our team, you’ll visit local businesses, find out what makes them unique, and help craft creative plans to share that information with our audience to help their businesses grow and thrive.
Implements strategies to consistently grow revenue and exceed revenue goals.
Establishes credible relationships with local business community.
Prospect, qualify, close, and grow new business.
Makes sales calls on existing and prospective clients.
Maintains assigned accounts and develops new accounts.
Prepares and delivers sales presentations to clients.
Continue to learn and implement new strategies and products.
Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible. Be an advocate for our products and programs.
Provides clients with information regarding rates for advertising placement in all media.
Develops advertising schedules with clients and station personnel responsible for placing advertising into station media. Work with creative services in the production of client’s creative elements for both broadcast and digital advertising campaigns.
Responsible for order entry, contracts, follow-up, and collections.
Performs other duties as assigned.
Compensation
Please be aware candidates may be at risk of being targeted by scammers seeking personal data or money. Recruiters with Nexstar Media Group and its local stations will only contact you through official job boards, LinkedIn, or email with Nexstar.tv domain or official station email addresses (example:@wreg.com). Be cautious of any outreach claiming to be from Nexstar or its recruiters via any other messaging platforms or personal email addresses. We will not contact you using a @gmail email address.
If you are unsure about the authenticity of a job inquiry or offer, email us at corporaterecruiters@nexstar.tv .
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