From Neurocrine's posting. “We” and “our” refer to the employer.
Who We Are:
Neurocrine Biosciences is a leading biopharmaceutical company with a simple purpose: to relieve suffering for people with great needs. We are dedicated to discovering, developing and commercializing life-changing treatments for patients with under-addressed neurological, psychiatric, endocrine and immunological disorders.
The company's diverse portfolio includes FDA-approved treatments for tardive dyskinesia, chorea associated with Huntington's disease, classic congenital adrenal hyperplasia, hyperphagia in Prader-Willi syndrome, endometriosis* and uterine fibroids*, as well as a robust pipeline including multiple compounds in mid- to late-phase clinical development across our core therapeutic areas.
For more than three decades, we have applied our unique insight into neuroscience and the interconnections between brain and body systems to treat complex conditions. We relentlessly pursue medicines to ease the burden of debilitating diseases and disorders, because you deserve brave science. For more information, visit neurocrine.com , and follow the company on LinkedIn , X , Facebook and YouTube . ( *in collaboration with AbbVie )
At Neurocrine, strong leadership drives both business results and team success. We look for leaders who think strategically, anticipate what’s ahead and set clear direction, while building and empowering high-performing teams. Successful leaders foster an environment where people are motivated to do their best work and deliver meaningful, measurable impact through sound decision-making and accountability.

 About the Role:
Responsible for the strategic planning, direction and leadership of all brand activities and initiatives for VYKAT® XR. Drives the brand team in the development and execution of marketing strategies and programs, and collaborates closely with cross-functional partners to ensure a successful commercialization in support of business objectives. _
Your Contributions (include, but are not limited to):
Develops and authorizes implementation of strategic plans for the commercialization team
Drives the implementation of new ideas and approaches to ensure successful commercialization of new product
Responsible for the development and execution of the brand’s operational plan, including business planning activities, budgeting, strategy, and marketing communications
Oversees development and implementation of tactical initiatives through subordinate managers and/or employees
Constantly works with forward thinking ideas or situations across the business, assessing variables, evaluating fundamental issues, and providing direction for major functional areas
Anticipates factors that could impact Neurocrine's strategies and its position in the field. Provides new or innovative solutions and methods to think beyond existing solutions
Provides guidance to senior management on all Brand issues and initiatives.
Serves as a subject matter expert for the product, market and treatment landscape
Fosters strong partnerships with strategic marketing, medical affairs, market access, sales, legal, regulatory and other functions to ensure aligned objectives and implementation of brand strategies
Leads team in development and implementation of innovative HCP and patient programs platforms, including personal and non-personal programs and peer-to-peer HCP education
Drives creation of US HCP & consumer-facing print and digital materials for field use
Understands key market trends and competitive environment to drive proactive strategies to maximize brand potential; Leverages market insights and research to drive growth and strategic direction
Serves as marketing representative on promotional review committee for brand. Ensures timely and efficient review of promotional materials and complies fully with all legal, regulatory, ethical and company guidelines.
Manages external agencies to ensure successful execution of marketing programs aligned with brand strategic imperatives
Manages/controls the brand operating budget.
Builds relationships with thought leaders, advocacy groups and local/national organizations as needed to grow industry awareness
At all times, ensures compliance with all corporate polices, regulations and laws
Selects, develops, and evaluates personnel to ensure the efficient operation of the function.
Other duties as assigned
Requirements:
BS/BA degree in a life science, business or marketing/advertising AND 17+ years of experience in the pharmaceutical / life sciences industry, preferably in marketing and/or advertising as a brand strategist; Experience in commercialization / product launches and building product brand(s) is preferred OR
Master's degree or MBA preferred AND 15+ years of similar experience as noted above OR
Extensive previous leadership experiences also required
Expert level understanding of the brand development process
Strong leadership attributes to generate commitment and constructively resolve issues
Must be comfortable leading teams in a fast-paced, consensus style environment; must operate cross-functionally in pursuit of business goals
Expertise in commercialization of new products, product launches and building premium/aspirational product brand(s)
Ability to lead others in both direct managerial and indirect team roles
Demonstrated ability in developing and executing plans, consistent messaging and brand guidelines
Expertise in developing and executing strategic marketing campaigns
Demonstrated ability to drive long-term, enterprise-wide marketing efforts with measurable results
Excellent communications skills, creative skills and great instincts to guide brand planning and strategy with flawless execution
Acts as a "trusted advisor" across the company and may be recognized as an external expert
Provides strategy, vision and direction regarding issues that may have company-wide impact
Requires in-depth knowledge of the functional area, business strategies, and the company’s goals
Possesses industry-leading knowledge, specifically in support of rare disease brands
Strong organizational and project development skills
Proven leadership/influencing skills; can influence the highest levels of the organization; shapes business outcomes
Neurocrine Biosciences is an EEO/Disability/Vets employer.
We are committed to building a workplace of belonging, respect, and empowerment , and we recognize there are a variety of ways to meet our requirements. We are looking for the best candidate for the job and encourage you to apply even if your experience or qualifications don’t line up to exactly what we have outlined in the job description.
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The annual base salary we reasonably expect to pay is $261,800.00-$357,000.00. Individual pay decisions depend on various factors, such as primary work location, complexity and responsibility of role, job duties/requirements, and relevant experience and skills. In addition, this position offers an annual bonus with a target of 35% of the earned base salary and eligibility to participate in our equity based long term incentive program.
Benefits offered include a retirement savings plan (with company match), paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage in accordance with the terms and conditions of the applicable plans.
About this listing
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