layiq

/la·yiq/adjective

worthy; deserving; fitting; suitable.

A role, opportunity, or path that merits attention, time, and pursuit.

Account Director, Sports - Brand Consulting at Creative Artists Agency | LAYIQ

Bachelor's Degree preferably in Marketing, Communications, Business or similar discipline.
8–10+ years of experience in sports marketing, sponsorship consulting, brand partnerships, collegiate athletics, media rights, or a related agency, property, conference, or brand environment.
Extensive experience developing and managing college sponsorship programs across NCAA institutions, conferences, athletic departments, or collegiate media rights organizations.
Demonstrated experience managing bowl game entitlement sponsorships, including strategic planning, contract negotiation, rights management, activation execution, stakeholder coordination, hospitality, and partner fulfillment.
Established relationships throughout the collegiate sports landscape, including universities, conferences, athletic administrators, multimedia rights holders, and industry partners.
Proven ability to develop partnership strategies that drive client investment and long-term commercial success.
Demonstrated experience negotiating complex sponsorship agreements and managing partnerships from contract execution through activation and renewal.
Exceptional client service and relationship management skills across clients, partners, internal stakeholders, and external agencies.
Experience leading, mentoring, and developing high-performing teams.
Strong understanding of collegiate athletics, NCAA regulations, NIL opportunities, student-athlete marketing, and the evolving college sports landscape.
Proficiency in Google Workspace and Microsoft Office Suite.
Experience managing sponsorship budgets, forecasting, and financial reporting.
Ability to lead and execute integrated sponsorship programs across universities, conferences, governing bodies, student organizations, and talent partnerships.
Recognized as a strategic thought leader capable of influencing clients and senior stakeholders with data-driven recommendations.
Highly collaborative, solution-oriented, and able to thrive in a fast-paced environment.
Willingness to travel extensively and work evenings and weekends as required by collegiate sporting events and client activations.
Outstanding verbal, written, presentation, and executive communication skills.
Preferred Skills
Agency experience highly preferred
Experience in tech/AI, a plus
Location
This role will be located in our New York or Los Angeles office. The Brand Consulting department offers a flexible work schedule and requires a minimum three days per week on-site.

Compensation

The annual base salary for this position is in the range of $115,000 to $165,000. This position also is eligible for benefits and discretionary bonus. Ultimately, the salary may vary based upon, but not limited to, relevant experience, time in role, business sector, and geographic location, among other criteria. Please talk with a CAA Recruiter to learn more.

Creative Artists Agency, LLC (the “Company”) is committed to a policy of Equal Employment Opportunity and will not discriminate on the basis of race (inclusive of traits historically associated with race, including hair texture and protective hairstyles), color, religion, creed, gender or sex (including pregnancy, childbirth, breastfeeding or related medical conditions), national origin, ancestry, age, physical disability, mental disability, medical condition, genetic information, family and medical care leave status, military or

veteran status, marital status, family status, sexual orientation, gender identity, gender expression, political affiliation, an employee’s or their dependent’s reproductive health decision making (e.g., the decision to use or access a particular drug, device or medical service), or any other characteristic protected by applicable law.

The absence of a permanent address is not a bar to employment. The Company does not discriminate against individuals based on housing status, including the absence of a fixed address.

The Company also complies with the Americans with Disabilities Act and applicable state and local laws with regard to providing reasonable accommodation for qualified individuals with disabilities.

CAA does not accept unsolicited resumes from third-party recruiters unless they were contractually engaged by CAA to provide candidates for a specified opening. Any such employment agency, person or entity that submits an unsolicited resume does so with the acknowledgement and agreement that CAA will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity.

Account Director, Sports - Brand Consulting

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