layiq
/la·yiq/adjective
worthy; deserving; fitting; suitable.
A role, opportunity, or path that merits attention, time, and pursuit.
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Job opportunity
Director, Strategy & Audience Intelligence
Univision
Miami, FL; Miami - 9405 NW 41st Street
Source: Univision careers · View original posting
- Employment
- full time
Employer job description
From Univision's posting. “We” and “our” refer to the employer.
ABOUT YOU:
Audience-first strategic thinker with a strong understanding of consumer behavior, media, and marketing.
Able to translate complex research, data, and marketplace intelligence into clear, actionable strategies.
Structured thinker who can connect business priorities with audience opportunities.
Collaborative leader who can influence across teams and senior stakeholders.
Curious and forward-looking, with a strong understanding of evolving consumer and media behaviors.
Comfortable working across the U.S. and Mexico while recognizing the unique needs of each market.
YOUR DAY-DAY: (aka Responsibilities)
Lead strategic planning and audience strategy across the U.S. and Mexico, aligning business priorities with audience and marketplace opportunities.
Establish standardized planning frameworks, strategic playbooks, and best practices across marketing campaigns.