layiq
/la·yiq/adjective
worthy; deserving; fitting; suitable.
A role, opportunity, or path that merits attention, time, and pursuit.
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Job opportunity
Digital Marketing Specialist
Univision
Miami, FL; Miami - 9405 NW 41st Street
Source: Univision careers · View original posting
- Employment
- full time
Employer job description
From Univision's posting. “We” and “our” refer to the employer.
TelevisaUnivision is seeking a data-driven, solutions-oriented Digital Marketing Specialist to join our team in Miami, FL. This position is responsible for participating in the strategy, trafficking, implementation, optimization and reporting of paid media campaigns across digital & social platforms. Primary campaign goals, (but are not limited to) increased awareness, engagement and conversion to linear tune-in.
The successful candidate will understand how to build a winning campaign and launch from start to end. This individual must have great attention to detail, be proactive, a self-starter, and a collaborator willing to learn and share ideas.
Job Responsibilities
Develop digital media plans and strategy for TelevisaUnivision property launches; collaborate with internal depts. to find synergies and research data to support and amplify tactics.
Lead campaign execution: trafficking, implementation, optimization, and reporting of paid media campaigns across self-serve platforms (Meta Ads, TikTok Ads, Google Ads, DV360 programmatic, Spotify ads etc.) and lead communication for digital media buys (LG Ads, Vizio, etc.) and influencer campaigns.