layiq
/la·yiq/adjective
worthy; deserving; fitting; suitable.
A role, opportunity, or path that merits attention, time, and pursuit.
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Job opportunity
Specialist, Influencer Marketing
The Home Depot
STORE SUPPORT CENTER, ATLANTA - 9090
Source: The Home Depot careers · View original posting
- Employment
- full time
Employer job description
From The Home Depot's posting. “We” and “our” refer to the employer.
With a career at The Home Depot, you can be yourself and also be part of something bigger.
Position Purpose:
The Specialist, Influencer Marketing is a team support role that assists with in-house and agency-led Influencer Marketing program management and execution. This role is responsible for supporting the objectives and workflow of the larger team, which includes identifying potential influencers, building internal and external materials and presentations, monitoring and reporting on influencer activity and working with internal and agency teams on program logistics and details.
Key Responsibilities:
- 20% Research and stay abreast of new influencers, vendors/partners and share POVs with team, Manager and agency partners. Stay current on Influencer partner channels, programs and content; help identify new partners on an ongoing basis. Responsible for competitive benchmarking, programs and analysis to keep leadership abreast of trends and watch outs. Research and report on trends/best practices in Influencer Marketing, demonstrating an interest in and an aptitude for growing the offering. Assist in the continued education of Influencer Marketing across internal and external stakeholders