layiq

/la·yiq/adjective

worthy; deserving; fitting; suitable.

A role, opportunity, or path that merits attention, time, and pursuit.

Sr. Corporate BD & Marketing Specialist at DLA Piper | LAYIQ

Provide comprehensive support for client events, webinars, and sponsorships in the EGVC space and broader Corporate practice, including managing event deliverables (branding, sponsor benefits), coordinating logistics (venue, RSVPs, materials), and liaising with the firm’s Events team to ensure seamless execution and follow-up.
Assist in executing Corporate practice and EGVC-specific BD initiatives, such as preparing targeted venture capital market content (e.g., startup-focused newsletters or thought leadership pieces) and supporting lateral partner integration by ensuring immediate BD opportunities (client introductions, welcome communications) are carried out effectively.
Coordinate with cross-functional teams, including design, communications, and digital teams to ensure Corporate and EGVC deliverables are on-brand and delivered on time.
Collaborate with BD team members and lawyers to assist with pitches, proposals, credential submissions and other client-facing materials and marketing collateral.
Update and maintain CRM records, track business development activity, and help pull reports or dashboards as needed.
Analyze market trends, competitor activity, and client developments to support strategy development and benchmark progress.
Supports and advises on EGVC and other Corporate practice group-related directory and league table submissions and industry awards.
Maintain experience and matter tracking tools and assist with updates as needed.
Help support onboarding activities for new lawyers from a BD and marketing perspective.
Assist with budget tracking and administrative coordination for marketing expenses.
Desired Skills
The ideal candidate has previous experience in a marketing or business development role within a professional services or law firm setting supporting emerging growth & venture capital (or related transactional practice areas). They have proven ability to manage multiple projects independently and partner confidently with senior stakeholders. They are highly organized, detail-focused, and able to manage multiple tasks simultaneously while meeting deadlines. Strong communication skills, both written and verbal, are essential, as is the ability to collaborate effectively with team members and attorneys. Candidates should have working proficiency in Microsoft Word, Excel, and PowerPoint, and comfort using AI, digital tools and CRM systems. A positive, team-oriented attitude, professional demeanor, and eagerness to learn are critical to success in this role.
Minimum Education
Bachelor’s Degree in Marketing, Communications, Business or related field.
Minimum Years of Experience
5 years’ experience in marketing and/or business development in a professional services environment.
Essential Job Expectations
All DLA Piper employees are expected to demonstrate excellence in how we serve our clients and develop our people, upholding our firm values as part of our culture. Specific expectations include:
Communicate effectively, both verbally and in writing, with clients, lawyers, business professionals, and external audiences.
Produce high-quality work and respond to correspondence in an efficient, timely, and professional manner.
Meet deadlines, manage competing priorities, and commit to meeting high standards.
Comply with firm policies and procedures.
Maintain confidences as required in a law firm environment.
Physical Demands
Sedentary work: This is primarily sedentary work, requiring occasional exertion of up to 10 pounds of force to lift, carry, push, pull, or move objects. The role involves sitting for extended periods, with occasional walking and standing, and occasional travel, both domestic and international.
Work Environment
The individual selected for this position may have the opportunity for a hybrid work arrangement combining remote and in-office work. The specific arrangement will be determined at the time of hiring and may be modified at the firm's discretion.
Disclaimer
The purpose of this job description is to provide a concise statement of the work elements and to organize and present the information in a standardized way. It is not intended to describe all the elements of the work that may be performed by every individual in this classification, nor should it serve as the sole criteria for personnel decisions and actions. The job duties, requirements, and expectations for this position may be modified at the Firm’s discretion at any time. This job description does not change the at-will nature of employment.
Application Process
Interested candidates must apply directly online. Application materials sent via email will not be accepted.
Accommodation
Reasonable accommodations may be made upon request to enable individuals with disabilities to perform the essential functions of this position or participate in the selection process. For accommodation requests, please contact careers@us.dlapiper.com.
Agency applications will not be considered.
No immigration sponsorship is available for this position.
This job description provides a concise overview of the role and is not intended to describe all work elements that may be performed. It should not serve as the sole criteria for personnel decisions. Job duties, requirements, and expectations may be modified at the firm's discretion at any time. This job description does not alter the at-will nature of employment.
We are committed to excellence in how we serve our clients and develop our people.
The firm’s expected hiring range for this position is $96,418 - $127,757 per year depending on the candidate’s geographic market location.
The compensation offered for employment will also be dependent on other factors including the candidate’s experience, skills, educational and professional background, and overall qualifications. We offer a comprehensive package of benefits including medical/dental/vision insurance, and 401(k).
Non-California applicants who apply for this California-based role do so voluntarily and are not eligible for relocation assistance. Relocation benefits, if any, are provided only where a relocation is required at the firm’s direction and in accordance with applicable policy and law.
DLA Piper is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. Job applicant poster viewing center .

Sr. Corporate BD & Marketing Specialist

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