Marketing Specialist, Relay Acquisition Marketing

We are looking for a driven, analytically rigorous Paid Acquisition Marketing Specialist to own and scale our paid search efforts. Paid Search (SEM) remains the primary engine of this role. This is a high-impact role sitting at the intersection of data, creativity, and technology, directly influencing Amazon Relay’s full-funnel growth strategy.

The ideal candidate brings a performance-first mindset and is comfortable steering paid search campaigns. You will execute a multi-million dollar SEM channel and own the KPIs, reporting and analysis.

Key job responsibilities

SEM Strategy & Campaign Management

Own end-to-end execution, and optimization of paid search campaigns across Google Ads and Microsoft Ads, covering Search, Performance Max, and DSA campaign types.

Conduct keyword research, match-type strategy, negative keyword governance, and ongoing search term analysis to maximize relevance and minimize wasted spend.