layiq
/la·yiq/adjective
worthy; deserving; fitting; suitable.
A role, opportunity, or path that merits attention, time, and pursuit.
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Job opportunity
MarTech Lead, DCoE and MarTech, AWS Marketing
Amazon
Seattle, WA; New York, NY
Source: Amazon careers · View original posting
- Pay
- $82,700 — $151,700 USD per year
- Employment
- full time
Employer job description
From Amazon's posting. “We” and “our” refer to the employer.
We are seeking an experienced Senior MarTech Platform Specialist to lead the hands-on implementation, optimization, and scaling of Adobe Experience Platform (AEP), marketo, SFDC, or any other marketing automation and its connected ecosystem within AWS Marketing.
This role combines deep technical platform expertise with strategic operational thinking, owning everything from identity resolution and journey orchestration to the frameworks and processes that enable cross-functional teams to deliver personalized customer experiences at scale. The ideal candidate thrives at the intersection of platform engineering and business strategy, translating complex organizational needs into scalable, production-ready solutions while driving continuous improvement through data-driven insights.
Key job responsibilities
Hands-on experience, validation, and optimization of Adobe Experience Platform (AEP), including Real-Time CDP, Adobe Journey Optimizer (AJO or AJO B2B), and Customer Journey Analytics (CJA)