Principal Product Manager - Tech, Social Advertising

Have you ever discovered a product through a creator you follow on social media, then bought it on Amazon? Do you wonder how brands find the right creators to partner with at scale?

We are building a new social advertising product that helps brands find customers on social media apps through creators. As the Principal PMT for this new product, you will own the product vision, strategy, and roadmap. You'll define how brands discover high-affinity creators, how campaigns get activated, how creators get compensated, and how the whole system integrates with Amazon's existing advertising products (DSP, Sponsored Products, Sponsored Brands, and Creator Ads).

You need to be fluent in both worlds: how creators build audiences and monetize content on social platforms, AND how brands evaluate and buy media programmatically.

This is a 0-to-1 role. You would be building a new product from the ground up, working backwards from what brands and creators need to define how the product serves both customers and how it goes to market. If you have built creator tools, advertising products, or multi-sided marketplaces, and especially if you have done more than one of those, we want to talk.