layiq
/la·yiq/adjective
worthy; deserving; fitting; suitable.
A role, opportunity, or path that merits attention, time, and pursuit.
Loading LAYIQ…
Job opportunity
Data Analyst - West Virginia University
LEARFIELD
Morgantown, WV; West Virginia AMPLIFY
Source: LEARFIELD careers · View original posting
- Employment
- full time
Employer job description
From LEARFIELD's posting. “We” and “our” refer to the employer.
Learfield Amplify is looking for a Data Analyst, who will be a part of the strategic vision of Learfield Amplify’s data and analytics team. Furthermore, you will develop strategic insights in a collegiate business setting for the Learfield Amplify partner. This role will be responsible for mining customer profiles, analyzing behavioral data from multiple platforms and data sources: online transactions, phone transactions, alumni club donations, email response data, fan surveying and ticket sales, etc. to support business decisions.
Responsibilities:
- Performs on-going data analysis pertaining to the university's customer database, while maintaining, querying, validating the CRM and ticketing databases.
- Work with Learfield Amplify Director of Ticket Sales & Service to help grow email subscription base, drive segmentation strategy for email campaigns, and create data-driven sales strategy