layiq
/la·yiq/adjective
worthy; deserving; fitting; suitable.
A role, opportunity, or path that merits attention, time, and pursuit.
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Job opportunity
Sr Content Specialist
TIAA
New York, NY - 730 Third Avenue; Charlotte, NC, USA; 3965 Dallas Parkway Frisco, TX 75034
Source: TIAA careers · View original posting
- Pay
- $177,000 — $177,000 USD per year
- Employment
- full time
Employer job description
From TIAA's posting. “We” and “our” refer to the employer.
Content Strategist
The Content Strategist role is responsible for helping to shape and craft simple, approachable, and straightforward language, hierarchy, and voice & tone for our digital experiences for our clients and participants. In partnership with designers, product owners, and technologists, this position plays a critical role in shaping our end to end experiences to guide, inform and educate our clients to make the best choices for their future financial security, supporting our participants to and through their retirement.
Key Responsibilities and Duties Collaborate with design, product, development, and marketing teams to develop clear and concise content to reach business goals and TIAA’s internal and external audiences.
Conduct content audits and content gap analyses to ensure that user experiences consistent and in line with industry best practices and enterprise needs.