layiq
/la·yiq/adjective
worthy; deserving; fitting; suitable.
A role, opportunity, or path that merits attention, time, and pursuit.
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Job opportunity
Lead Product Marketing Manager
Cents
New York, NY
Source: Cents careers · View original posting
- Pay
- $175,000 — $190,000 USD per year
Employer job description
From Cents's posting. “We” and “our” refer to the employer.
Why we're hiring: Over the past few years, Cents has evolved from a single product / single audience company to an ever-growing product suite that serves multiple types of operators. To support the company’s future plans, we are looking to hire our first senior Product Marketer. If you join us you’ll partner with the VP of Marketing to adapt and/or build product marketing specific systems and processes all while taking the lead at key strategic initiatives within the company.
Key Responsibilities: Audience research, ideal customer profile definition and go-to-market strategy.
Naming, positioning and messaging for existing and future products and features.
- Launch and release process in collaboration with the product team
- Sales & customer success enablement in partnership with others in the marketing team
- Competitive intelligence
- Requirements: 5+ years in B2B product marketing, at least 2 of them in software sold to SMBs