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USAA
San Antonio Home Office I; Charlotte, NC - CENTS; Plano East
Source: USAA careers · View original posting
From USAA's posting. “We” and “our” refer to the employer.
Why USAA?
At USAA, our mission is to empower our members to achieve financial security through highly competitive products, exceptional service and trusted advice. We seek to be the #1 choice for the military community and their families.
Embrace a fulfilling career at USAA, where our core values – honesty, integrity, loyalty and service – define how we treat each other and our members. Be part of what truly makes us special and impactful.
We are proud to support active-duty military spouses. USAA roles may offer remote or hybrid flexibility for active-duty military spouses consistent with applicable policy and business needs.
The Opportunity
USAA is looking for an experienced Decision Science Analyst Senior to join the Life Company Data and Analytics team. USAA Life Company is looking to build on its foundation of exceptional service to grow and serve more members. This role will play a critical part in that growth by delivering actionable insights and optimization recommendations across Paid Social, Paid Search, and emerging AI-powered search experiences.
The ideal candidate combines strong SQL and Python skills with hands-on experience analyzing paid media performance, audience segmentation, and conducting incrementality testing that improve engagement and acquisition. This individual will leverage advanced analytics, data visualization, and storytelling to connect marketing investments to business outcomes while partnering closely with the channel managers, product marketers, and campaign analysts to drive measurable growth.
This role provides decision support for business areas across the association. This will be responsible for applying mathematical and statistical techniques and/or innovative /quantitative analytical approaches to draw conclusions and make 'insight to action' recommendations to answer business objectives and drive change.
The essence of work performed by the Decision Science Analyst involves gathering, manipulating and synthesizing data (e.g., attributes, transactions, behaviors, etc.), models and other relevant information to draw conclusions and make recommendations resulting in implementable strategies.
We offer a flexible work environment that requires an individual to be in the office 4 days per week. This position will be based on the San Antonio, TX; Charlotte, NC; or Plano, TX. campus . Relocation assistance is not available for this position.
Bachelor's degree in Economics, Finance, Statistics, Mathematics, Actuarial Sciences, Operations Research, Data and/or Business Analysis, Data Science, or a business or quantitative field OR 4 years of relevant education and/or experience (in addition to the minimum years of experience required) may be substituted in lieu of degree. (Total of 10 years of experience without bachelor’s degree)
6 years of data & analytics experience OR a minimum of 4 years of data & analytics experience and up to 2 years of progressive functional business relevant experience within the respective industry of responsibility (i.e. Life Insurance, Marketing etc.) for a total of 6 years combined experience OR Advanced degree in quantitative analytics field such as Economics, Finance, Statistics, Mathematics, Actuarial Sciences, Operations Research, Data and/or Business Analysis, Data Science or other quantitative discipline and 4 years of
experience in data/analytics or functional business experience within the respective industry of responsibility (i.e. Life Insurance, Marketing, etc.).
Demonstrates advanced skills in mathematical and statistical techniques and approaches used to drive fact-based decision-making.
Advanced knowledge of data analysis tools, data visualization, developing analysis queries and procedures in SQL, SAS, BI tools or other analysis software, and relevant industry data & methods and ability to connect external insights to business problems.
Experience with new and emerging data sets, and incorporation (data wrangling, data munging) into new insights.
US military experience through military service or a military spouse/domestic partner .
5+ years of experience using SQL and Python to analyze data, develop insights, and support marketing decision-making.
3+ years of experience optimizing paid social campaigns through audience targeting, bidding strategies, budget management, retargeting, and performance analysis.
3+ years of experience optimizing paid search campaigns through keyword strategy, query analysis, bidding, and customer acquisition performance measurement.
Knowledge of AI-powered search and Answer Engine Optimization (AEO) , including emerging search behaviors and opportunities to improve brand visibility and consumer intent capture.
Experience with audience segmentation, creative testing, and influencer/creator performance analysis , translating insights into actionable recommendations.
Experience with experimentation and measurement , including A/B testing, incrementality studies, and control vs. test frameworks to evaluate marketing effectiveness.
Strong analytics, data visualization, and storytelling skills , with the ability to connect paid media performance to website engagement and conversion outcomes. Familiarity with Meta Ads Manager, Adobe Analytics, Google Ads, Bing Ads, SA360, Floodlight tags, and attribution tools.
Compensation range: The salary range for this position is: $114,080 - $218,030
USAA does not provide visa sponsorship for this role. Please do not apply for this role if at any time (now or in the future) you will need immigration support (i.e., H-1B, TN, STEM OPT Training Plans, etc.).
Compensation: USAA has an effective process for assessing market data and establishing ranges to ensure we remain competitive. You are paid within the salary range based on your experience and market data of the position. The actual salary for this role may vary by location.
Employees may be eligible for pay incentives based on overall corporate and individual performance and at the discretion of the USAA Board of Directors.
The above description reflects the details considered necessary to describe the principal functions of the job and should not be construed as a detailed description of all the work requirements that may be performed in the job.
Benefits: At USAA our employees enjoy best-in-class benefits to support their physical, financial, and emotional wellness. These benefits include comprehensive medical, dental and vision plans, 401(k), pension, life insurance, parental benefits, adoption assistance, paid time off program with paid holidays plus 16 paid volunteer hours, and various wellness programs. Additionally, our career path planning and continuing education assists employees with their professional goals.
For more details on our outstanding benefits, visit our benefits page on USAAjobs.com.
Applications for this position are accepted on an ongoing basis, this posting will remain open until the position is filled. Thus, interested candidates are encouraged to apply the same day they view this posting.
USAA is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
LAYIQ is an independent job-discovery service. This listing does not imply a partnership with or endorsement by the employer. Review the original posting for current details and availability.
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