layiq
/la·yiq/adjective
worthy; deserving; fitting; suitable.
A role, opportunity, or path that merits attention, time, and pursuit.
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Job opportunity
Director of Lead Generation
Affinitiv
Tampa
Source: Affinitiv careers · View original posting
Employer job description
From Affinitiv's posting. “We” and “our” refer to the employer.
Join our award-winning A-Team!
Ready to produce exceptional results with exceptional people? Get in touch, we would love to get to know you.
Affinitiv is the largest provider of end-to-end, data-driven marketing and software solutions exclusively focused on the automotive customer lifecycle. Backed by 20+ years of automotive and marketing expertise, we pride ourselves on being the go-to experts in the industry. Not only do we work with over 6,500 dealerships and every major manufacturer in the country, we’re well-versed in OEM standards and the intricacies of a dealership or group’s local business.
Director of Lead Generation leads the strategy and execution of marketing programs designed to attract, engage, and generate qualified leads for our business. This role owns the systems, campaigns, and channel performance needed to drive consistent pipeline creation with a strong focus on measurable demand generation outcomes