layiq

/la·yiq/adjective

worthy; deserving; fitting; suitable.

A role, opportunity, or path that merits attention, time, and pursuit.

LAYIQ - Video Production Specialist – Creator & Editor – Social Content at GrabAGun

2 to 4 years of hands-on video production and editing experience using Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve, or similar tools.
Comfortable shooting with DSLR or mirrorless cameras, natural light, and run-and-gun setups.
A strong eye for pacing, storytelling, hooks, and what makes someone stop scrolling.
Basic motion graphics and After Effects or Illustrator skills.
Experience creating social-first content designed to get attention quickly.
Comfortable working with tight budgets, quick turnarounds, and changing priorities.
Foundational knowledge of firearms and firearm applications, including sporting, self-defense, tactical, hunting, and recreational shooting.
Comfortable working around firearms, firearms products, manufacturers, retailers, and enthusiast communities.
An understanding of the different demographics within the firearms and outdoor space and what motivates them.
Strong communication skills and the ability to work with marketing, implementation, customer success, and client teams.
Able to take direction when needed, but not afraid to bring your own ideas to the table.
Comfortable owning a project from the first shot to the final upload.
Nice to have
Motion graphics and animation experience.
Experience with e-commerce or product-driven brands.
Agency, freelance, or multi-client marketing experience.
Experience creating content for multiple brands at once.
Background in firearms, hunting, outdoor, shooting sports, action sports, or other enthusiast communities.
Familiarity with firearms manufacturers, optics, ammunition, accessories, and related products.
Product photography experience.
Experience creating content for paid social or digital advertising.
This role is perfect for someone who
Wants to stop freelancing project-to-project and build something with a team.
Likes having multiple brands, products, and projects to work on.
Is a Swiss Army knife behind the camera and can shoot, edit, produce, and publish without needing a production crew.
Moves fast and does not need everything to be perfect before getting started.
Understands that great social content is about being relevant, authentic, and impossible to scroll past.
Knows the firearms and outdoor world and understands the people who live in it.
Has opinions about what makes good content and is willing to test those opinions.
Thrives in a fast-moving environment where priorities change and there is always another piece of content to create.

Video Production Specialist – Creator & Editor – Social Content

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