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Loading LAYIQ…Job opportunity
Seattle, WA; New York, NY
Source: Amazon careers · View original posting
From Amazon's posting. “We” and “our” refer to the employer.
You'll translate Quick's go-to-market strategy into a full-funnel demand plan, lead the cross-functional team that executes it, and own the program outcomes. You'll operate across both enterprise demand generation and product-led adoption motions—making the investment decisions, sequencing programs, and iterating quickly based on performance data. And you'll close the loop, synthesizing marketing performance, customer signals, and market intelligence to inform both how we promote Quick and what the product team builds next.
This role does not include direct people management. You will lead a cross-functional v-team spanning product marketing, digital strategy, campaigns, channels, and content.
Synthesize marketing performance, customer signals, and competitive intelligence into insights that feed a continuous loop back to the product team—informing roadmap priorities and promotion strategy
Lead senior leadership business reviews with a clear narrative on performance, investment trade-offs, and recommendations
Move fast, test hypotheses, and iterate based on what the data shows
The Integrated Demand Center (IDC) is the marketing team that runs digital marketing programs at scale across AWS's major product and segment areas. IDC brings digital strategy, campaign management, content, channels, and marketing analytics together into one integrated plan for each program. Demand Leaders sit at the center: they connect go-to-market strategy to execution, lead the cross-functional teams that deliver results, and own demand outcomes. As part of the IDC, you'll help shape how integrated demand works at AWS scale.
We move fast, test and learn, and make decisions grounded in data and customer insight.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location.
Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, NY, New York - 156,100.00 - 211,200.00 USD annually
USA, WA, Seattle - 142,000.00 - 192,000.00 USD annually
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