layiq
/la·yiq/adjective
worthy; deserving; fitting; suitable.
A role, opportunity, or path that merits attention, time, and pursuit.
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Job opportunity
Founding Growth Lead
San Francisco, California, United States
Source: Clera careers · View original posting
Employer job description
From Clera's posting. “We” and “our” refer to the employer.
About the Role
As Founding Growth Lead, you will build early audience and momentum for a consumer electronics product before launch. Working directly with the founder, you will own the waitlist as the primary growth measure and help shape how potential customers first learn about the problem the product addresses.
What You'll Do
- Build and grow the waitlist, treating it as the central measure of pre-launch traction.
- Create and distribute content on Instagram and LinkedIn, then focus on the channels that convert.
- Make the problem the product addresses tangible to potential customers before the product is available.
- Run fast, lean experiments with a small paid budget and scale the approaches that work.
- Develop the go-to-market approach, including how early access is offered and communicated.
What We're Looking For
- Experience growing an audience or waitlist, ideally at an early-stage startup.
- Strong understanding of how social platforms distribute content and the ability to create compelling content directly.
- Comfort taking ownership in an early-stage environment with minimal process.
- Interest or experience in growth marketing, consumer product launches, community building, or consumer technology is relevant to this work.
Compensation
Compensation & Benefits
Visa sponsorship is available. No salary range or equity details were provided.
Location
On-site, full-time in San Francisco, California, United States.
About this listing
LAYIQ is an independent job-discovery service. This listing does not imply a partnership with or endorsement by the employer. Review the original posting for current details and availability.