layiq

/la·yiq/adjective

worthy; deserving; fitting; suitable.

A role, opportunity, or path that merits attention, time, and pursuit.

LAYIQ - Director, Rights Acquisition at FloSports, Inc.

Develop and execute rights acquisition strategy across assigned sports and categories, identifying opportunities that support FloSports' subscriber, revenue, audience, and strategic growth objectives.
Own a portfolio of strategic media rights partnerships
, including sourcing, valuation, negotiation, contracting, renewal strategy, expansion, and ongoing relationship management.
Lead complex, high-value negotiations with leagues, governing bodies, event organizers, associations, agencies, rights holders, and other strategic partners.
Build and maintain a robust pipeline of acquisition opportunities, continually advancing multiple significant and complex negotiations simultaneously.
Develop comprehensive business cases and financial models for prospective rights investments, evaluating subscriber acquisition, retention, engagement, revenue, cost, profitability, and strategic value.
Maintain accountability for P&L performance, forecasts, budgets, and KPIs associated with assigned rights and partnerships.
Establish clear qualitative and quantitative success metrics for rights investments and regularly evaluate portfolio performance against those expectations.
Identify opportunities to renew, expand, restructure, or optimize existing rights agreements based on performance and evolving business priorities.
Develop deep, senior-level relationships with key stakeholders across leagues, associations, governing bodies, event organizers, athletes, coaches, agencies, brands, and other industry partners.
Identify opportunities to create broader strategic partnerships that extend beyond traditional media rights and increase the long-term value of FloSports' relationships.
Partner closely with Finance and executive leadership to evaluate investment priorities, portfolio tradeoffs, and capital allocation decisions.
Partner with Legal throughout negotiation and contracting to structure agreements that appropriately balance commercial opportunity, rights protections, exclusivity, risk, and long-term flexibility.
Lead cross-functional planning with Marketing, Product, Production, Content, Editorial, Programming, and Operations to ensure new rights partnerships can be successfully launched, monetized, and scaled.
Serve as the senior internal advocate and subject-matter expert for assigned sports, providing leadership with insights on market dynamics, competitive activity, emerging properties, rights valuations, and industry trends.
Develop executive-level recommendations and presentations regarding prospective investments, renewals, portfolio performance, and strategic opportunities.
Create scalable frameworks for evaluating and prioritizing rights opportunities across the organization.
Represent FloSports externally at industry events, conferences, negotiations, and senior partner meetings.
Mentor and provide strategic guidance to more junior members of the Rights Acquisition team, helping strengthen commercial capabilities and negotiation discipline across the function.
Foster a collaborative, innovative, commercially disciplined, and partner-focused culture.
KNOWLEDGE, SKILLS AND ABILITIES: 8+ years of progressive experience in media rights acquisition, sports business development, strategic partnerships, media distribution, or a closely related commercial function.
Demonstrated experience leading complex media rights negotiations and closing meaningful, high-value partnerships.
Deep understanding of the sports media ecosystem, including streaming, digital media, subscription businesses, rights distribution, and evolving consumer behavior.
Strong commercial and financial acumen with demonstrated experience developing business cases, evaluating investment opportunities, and managing against
P&L and performance targets.
Ability to assess rights opportunities through both a strategic and quantitative lens, including subscriber acquisition, retention, engagement, revenue, profitability, and portfolio value.
Proven ability to build and maintain relationships with senior executives and decision-makers across leagues, governing bodies, associations, events, agencies, and other rights holders.
Strong negotiation skills with the ability to structure creative agreements that create value for both FloSports and its partners.
Demonstrated ability to influence senior leaders and drive alignment across multiple departments without relying solely on direct authority.
Ability to navigate ambiguity, manage competing priorities, and make sound commercial recommendations in a fast-moving environment.
Exceptional executive communication, presentation, and storytelling skills.
Strong analytical skills with the ability to translate complex financial and market information into clear recommendations.
Proven ability to operate strategically while remaining close enough to the details to drive opportunities through execution.
Strong leadership capabilities with experience mentoring, developing, or leading others.
Bachelor's degree required; MBA or other advanced degree preferred, but not required based on relevant experience.
BONUS
Success will be measured by the Director's ability to build and maintain a high-quality rights pipeline, secure strategically and financially attractive partnerships, maximize the performance of FloSports' existing rights portfolio, and establish long-term relationships that strengthen the company's position within the sports media ecosystem.
The Director will be expected to demonstrate not only strong deal execution, but also sound portfolio judgment
— knowing where FloSports should invest, where it should expand, where it should renegotiate, and when an opportunity does not meet the company's strategic or financial objectives.

Director, Rights Acquisition

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