layiq

/la·yiq/adjective

worthy; deserving; fitting; suitable.

A role, opportunity, or path that merits attention, time, and pursuit.

LAYIQ - Director, Product Management at ServiceNow, Santa Clara, CA

To be successful in this role you have: Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving. This may include using AI-powered tools, automating workflows, analyzing AI-driven insights, or exploring AI's potential impact on the function or industry.
12+ years of product management experience, including experience leading and growing a team of PMs, with a track record of setting technical strategy independently rather than executing a roadmap someone else defined.
A track record of developing PMs, raising the bar on product thinking and execution across a team, and growing earlier-career PMs into strong owners of their areas.
Deep experience owning developer platform, DevOps, or SDLC products at enterprise scale: CI/CD, test automation, environment management, release orchestration, or change management.
Genuine hands-on technical comfort, including reading code, reasoning about system architecture, and holding your own in design discussions with senior engineers. Direct, regular personal use of AI coding agents such as Claude Code, Cursor, or Windsurf in your own workflow.
Experience with enterprise change-management or release-governance systems and the tradeoffs between developer velocity and auditability, ideally including systems that gate deployment through a controlled artifact such as a change set.
Ideally, experience with test strategy at scale: automated test generation, coverage and flakiness economics, regression management, and what it takes for a team to actually trust a green build.
Familiarity with environment and infrastructure provisioning models, ephemeral environments, production parity, and data seeding or masking, and the cost and security tradeoffs each carries.
Working knowledge of agentic development workflows and what changes when a meaningful share of commits originate from an agent rather than a person: review, attribution, validation, and rollback.
Proven ability to build and defend an executive-level strategic case, and to navigate cross-business-unit governance and ownership disputes at the VP and SVP level, driving alignment across genuinely contested boundaries.
Demonstrated ability to run a high-volume operational surface, triaging escalations and production issues across many product areas while continuing to ship against a multi-year strategy.
Exceptional written and verbal communication, able to translate deep technical tradeoffs into a strategy that lands with engineers and with executive stakeholders in the same conversation.
Why join us?
Own the part of the platform that decides whether agentic development is safe enough for enterprises to adopt, at the moment that question is being answered.
Take four high-stakes bets that are currently separate and make them feel like one product, with the mandate and the team to actually do it.
Drive the Developer Reach strategy for bringing agentic development on the Now platform to any developer in an organization, and the broader production-build model, one of the most technically ambitious efforts in the org and a direct answer to a long-standing customer ask.
Operate at the center of the Platform Agentic Build Lifecycle org during the shift to AI-native software development, with influence over how changes get tested, governed, and released rather than only how they get written.
Grow a team of PMs at the point where the platform’s velocity ceiling is actually set.
For positions in this location, we offer a base pay of $221,200 - $387,100
, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.
Additional Information
Work Personas
We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location.
Learn more here
. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.
Equal Opportunity Employer
ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, gender identity, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.
Accommodations
We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact globaltalentss@servicenow.com for assistance.
Export Control Regulations
For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.

Director, Product Management

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