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New York, United States
Source: Gen Digital Inc. careers · View original posting
From Gen Digital Inc.'s posting. “We” and “our” refer to the employer.
Gen is a global company dedicated to powering Digital Freedom through its trusted consumer brands including Norton, Avast, LifeLock, MoneyLion and more. Our combined heritage is rooted in financial empowerment and cyber safety for the first digital generations, and today we deliver award-winning cybersecurity, online privacy, identity protection and financial wellness solutions to nearly 500 million users in more than 150 countries.
Together, we share a collective passion and vision to protect consumers and help them grow, manage and secure their digital and financial lives. We’re always looking for smart, fearless and high-impact talent who see AI as a teammate, leveraging it to move faster and deliver meaningful results.
When you’re part of Gen, you’ll have the flexibility, tools and support to do your best work and grow your career, from flexible working options and time off to competitive pay, benefits and well-being programs.
At Gen, we are scrappy and relentlessly customer driven. We create room for healthy debate, experimentation and continuous learning, and we seek out people with different experiences, identities and ideas to join our team. You’ll work with people who back each other, respect each other and understand that our differences are a competitive advantage.
If this sounds like you, we’d love you to be part of Gen.
You will own the Activation stage of MoneyLion’s user journey and Instacash end to end, defining how new users move from sign-up and bank linking to their first monetized action, disbursement, retention, reactivation and cross-sell hand-off. This senior individual-contributor role will define activation for a new product line as quickly as it runs a flagship product, balancing strategy with hands-on journey execution.
MoneyLion is Gen’s financial-wellness platform, helping millions of people take control of their money, build credit and grow a healthier financial life. Instacash is MoneyLion’s highest-volume product and primary entry door for most new users.
Experience: 8 to 12+ years in lifecycle / CRM, growth or onboarding-focused marketing for a digital product or subscription business, with real depth in activation and early-funnel conversion.
LAYIQ is an independent job-discovery service. This listing does not imply a partnership with or endorsement by the employer. Review the original posting for current details and availability.
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