layiq
worthy; deserving; fitting; suitable.
A role, opportunity, or path that merits attention, time, and pursuit.
Loading LAYIQ…Job opportunity
New York, NY, US
Source: talentpluto careers · View original posting
From talentpluto's posting. “We” and “our” refer to the employer.
Our partner is a venture-backed healthcare technology company building AI software for health systems. The team is small and growing quickly, with an established product, live enterprise customers, and a conference and events motion already in market. Marketing has been run by the leadership team to date; this role takes it over.
The Opportunity
This is the first dedicated marketing hire at the company, reporting into leadership with complete ownership of brand and narrative. You will decide how the company tells its story, and you will do it hands-on rather than through a team or an agency.
The work spans three areas. Product marketing and storytelling is the core: voice of the customer, testimonials, and case studies, kept tightly aligned between product and customer success. Field marketing is execution against a conference and executive-dinner strategy that already exists. ABM, SEO, and GEO round it out, driving strategic campaigns and search presence. Success is measured by pipeline influenced and competitive deals won, not by marketing activity metrics.
LAYIQ is an independent job-discovery service. This listing does not imply a partnership with or endorsement by the employer. Review the original posting for current details and availability.
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