layiq

/la·yiq/adjective

worthy; deserving; fitting; suitable.

A role, opportunity, or path that merits attention, time, and pursuit.

LAYIQ - Marketing Associate - Industrial Color Extended at CoCreativ

Campaign & Concept Development
Support development of global marketing concepts and campaigns based on market and retailer needs
Contribute ideas, references and storytelling to campaign development
Build clear, visually compelling PowerPoint decks for internal presentations
Support development of materials for upcoming product launches and marketing initiatives
Trend, Competitive & Creator Research
Conduct US and global competitive and market research
Track emerging makeup, beauty and social media trends
Monitor new product launches across the color cosmetics category
Research influencer and creator activity across TikTok, Instagram, YouTube and other platforms
Track relevant brand partnerships, activations and retail experiences
Compile findings into concise trend and competitive reports
Marketing Calendar & Project Support
Maintain and update master and retailer-specific marketing calendars
Track project timelines, deliverables and key milestones
Coordinate team meetings and support scheduling
Prepare meeting agendas, presentation materials and recap notes
Help ensure teams and stakeholders have the information and materials needed to keep projects moving
Product & Marketing Operations
Coordinate products and samples for shoots, presentations, meetings and retailer needs
Maintain an organized inventory of new and priority products• Support product launch preparation and sample distribution
Assist with Accounts Payable processes and PO tracking
Provide day-to-day administrative and project support to the marketing team
You Are
Passionate about beauty, makeup and color cosmetics
Highly engaged with social media, beauty influencers and creator culture
Curious about emerging trends and what is happening across beauty globally
Creative and confident contributing ideas
Highly organized and detail-oriented
Comfortable managing multiple priorities in a fast-moving environment
Proactive, collaborative and eager to learn
A strong visual and verbal communicator
Comfortable building polished PowerPoint presentations
Ideal Experience
Internship or early-career experience in beauty, CPG, marketing, fashion, retail or a related creative industry
Knowledge of color cosmetics and beauty retail strongly preferred
Experience with trend research, competitive analysis or social media
Familiarity with marketing calendars, project coordination or product launches is a plus
Basic familiarity with purchase orders or Accounts Payable processes is helpful

Marketing Associate - Industrial Color Extended

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