layiq

/la·yiq/adjective

worthy; deserving; fitting; suitable.

A role, opportunity, or path that merits attention, time, and pursuit.

LAYIQ - Lead Product Manager, Fan Experience at SeatGeek, Remote

Drive the vision, strategy and metrics for how fans get from marketing channels (paid search, paid social, SEO, affiliates, partner links, email, push) through landing and through checkout
Stay on top of how discovery is changing, including AI assistants, AI-driven search and social commerce, and bring those opportunities to the right teams
Optimize the strategy for landing experiences (performer, venue, category and campaign pages, plus app deep links), so what fans see matches the ad, email or search that brought them
Lead the charge for cross-cutting features fans meet after they land, such as price display, credits and incentives, notifications, saved and followed events, and trust signals
Set up automated quality checks that keep the experience consistent as teams ship, from checks that price display, trust signals and other shared features match across surfaces, to evals for AI-powered experiences and AI agents that continuously walk key fan journeys. Use them to catch broken experiences, regressions and drop-off spikes before fans feel them
Map the full journey, find where fans drop off between teams, and build the case for fixing those gaps with data, research and clear sizing of the opportunity
Dig into the data yourself: analyze funnel, channel and experiment results, monitor journey metrics for shifts, and turn what you find into clear recommendations for partner teams
Run continuous discovery on the shopping experience, including fan research, data deep dives and competitive teardowns, and turn what you learn into a steady pipeline of ideas and experiments for partner teams
Shape the roadmaps of our Product and Marketing Teams. Bring prioritized, well-scoped opportunities into planning and get them committed
Run regular working sessions with partner teams to keep journey work aligned, sequenced and moving
Work AI-native: prototype ideas with AI coding tools to win buy-in from partner teams, use AI to synthesize research and data at speed, and share the workflows that work so other PMs adopt them
Champion the fan journey across the company, celebrate wins, and mentor junior members of the product team

Lead Product Manager, Fan Experience

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