layiq
/la·yiq/adjective
worthy; deserving; fitting; suitable.
A role, opportunity, or path that merits attention, time, and pursuit.
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Job opportunity
Data Analyst - West Virginia University
Morgantown, WV; West Virginia AMPLIFY
Source: LEARFIELD careers · View original posting
- Employment
- full time
Employer job description
From LEARFIELD's posting. “We” and “our” refer to the employer.
Learfield Amplify is looking for a Data Analyst, who will be a part of the strategic vision of Learfield Amplify’s data and analytics team. Furthermore, you will develop strategic insights in a collegiate business setting for the Learfield Amplify partner. This role will be responsible for mining customer profiles, analyzing behavioral data from multiple platforms and data sources: online transactions, phone transactions, alumni club donations, email response data, fan surveying and ticket sales, etc. to support business decisions.
This role sits at the intersection of CRM management and data analytics. The majority of the position is dedicated to CRM maintenance, management, and optimization, primarily within Salesforce. Additional responsibilities focus on data analysis, business intelligence, and research that support ticket sales, sponsorship, and revenue generation.