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6625 Excellence Way, Plano, TX, USA
Source: Samsung Electronics careers · View original posting
From Samsung Electronics's posting. “We” and “our” refer to the employer.
Position Summary
This role is not eligible for immigration sponsorship.
Headquartered in Plano, TX, Samsung Electronics America (SEA) is a leader in mobile technologies, consumer electronics, home appliances, enterprise solutions and networks systems. Across each of these areas, our work drives innovation, economic growth and workforce opportunity in the United States.
For nearly five decades, Samsung has been at the forefront of technological advancements, investing over $100 billion and creating more than 20,000 jobs nationwide. Our mission? To integrate cutting-edge products, services, and AI technology to deliver smarter, sustainable, and more connected experiences that empower people to live better.
As a wholly owned subsidiary of Samsung Electronics Co., Ltd., SEA offers opportunities to work alongside global visionary thinkers and innovators who are passionate about making a difference. Explore the exciting opportunities at Samsung Electronics America and discover how you can make an impact.
To learn more, visit Samsung.com. For the latest news, visit news.samsung.com/us.
Role and Responsibilities
Role & Responsibilities
Our ideal candidate sits at the intersection of Brand and CX. Reporting into the Marketing Director, this position will play a pivotal role in shaping the Samsung cross-product experience for our diverse range of customers across product categories and touchpoints.
Your primary focus will be on understanding the intersection points of our product portfolio and coming up with different creative lifestyle scenarios to ensure a seamless and engaging user experience across touchpoints (Marketing campaigns, App, S.com, Retail, CRM) for our customers by ideating, testing, and implementing new lifestyle-based scenarios.
· Support the Marketing director as the CX lead in the team in collaboration with Global CX team to develop the vision and execute marketing activities to promote AI Living experience by identifying emerging trends in connectivity, AI, and user experience to ensure the organization remains at the forefront of innovation.
· Collaborate with Global Brand and CX team on building Samsung brand association for AI Living among US consumers with impactful campaigns that are rooted in consumer insight and historical performance learnings.
· Work closely with SmartThings, product development, marketing, and design teams across all lines of businesses to ensure a unified approach to connected experiences. Foster collaboration across internal and external stakeholders to drive integration and innovation.
· Lead the ideation, development, and launch of new connected experiences that enhance user engagement and satisfaction. Oversee the end-to-end product lifecycle, from concept to market launch, ensuring alignment with consumer needs and business objectives. Develop solutions that are executed in digital and live locations, such as in retail.
· Champion a user-first approach in all projects, leveraging insights from consumer research and data analytics to inform decision-making. Ensure that connected experiences are intuitive, accessible, and deliver value across diverse user segments.
· Position Samsung as a leader in connected experiences by delivering differentiated solutions that set industry standards. Collaborate with external partners and ecosystems to expand Samsung’s reach and influence in the connected space.
· Partner with events and retail teams to ensure retail displays, internal showrooms, event booths, and event activations are properly supported to showcase Samsung connectivity features
Skills and Qualifications
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Samsung Electronics · 6625 Excellence Way, Plano, TX, USA
Samsung Electronics · 6625 Excellence Way, Plano, TX, USA