layiq
/la·yiq/adjective
worthy; deserving; fitting; suitable.
A role, opportunity, or path that merits attention, time, and pursuit.
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Job opportunity
VP, Strategic Communications & Commercial Marketing
Smartly
New York, New York, United States
Source: Smartly careers · View original posting
Employer job description
From Smartly's posting. “We” and “our” refer to the employer.
Vice President (VP), Strategic Communications & Commercial Marketing
Role Overview
Smartly is seeking a strategic, commercially driven Vice President (VP) of Strategic Communications & Commercial Marketing to lead our global communications, brand PR, analyst relations, corporate events, and customer and field marketing teams.
Reporting directly to the Chief Marketing Officer (CMO), this executive will transform global communications into a modern Center of Excellence and high-performance commercial engine. This leader will connect brand narrative, earned media, industry influence, and experiential events directly to pipeline growth, customer retention, and overall GTM execution.
Strategic Mandate & Key Objectives
Commercial Event Impact:
Lead and scale global event strategy to drive significant event-influenced pipeline while maintaining industry-leading customer retention for programs and events.