layiq
worthy; deserving; fitting; suitable.
A role, opportunity, or path that merits attention, time, and pursuit.
Loading LAYIQ…From umt's posting. “We” and “our” refer to the employer.
Who We Are
We are a well-established independent agency and thriving music business, built to help ambitious brands harness the power of culture to solve their biggest challenges. As a unique mix of experts in culture, technology, and storytelling, we are united by a passion to grow brands in ways that advertising alone can never do.
We are an entrepreneurial business – not a traditional “ad agency.” That means we value resourcefulness and tenacity just as much as we value creativity and intelligence. In 2022, Translation was awarded the number three spot in Ad Age’s Agency A-List and AdWeek’s Multicultural Agency of the Year. One year before, Translation was awarded Ad Age’s Small Agency of the Year. We’re unapologetically ambitious, but we’re also a tight-knit crew.
We are looking for a Senior Context Planner to join Translation! Please note that this role is a Hybrid role: three days in office and two days remote.
Summary
The Senior Context Planner leads integrated communications and go-to-market planning that turns brand strategy and creative ideas into audience participation. As a strategic partner to clients and colleagues across disciplines, you define where, when, with whom and why a brand should show up, giving every channel a clear role. You move quickly and independently, form and defend a clear point of view, and translate complex thinking into compelling stories, thoughtfully designed decks and actionable plans.
You pair that planning craft with cultural fluency across sports, music, entertainment and the worlds they intersect with, from creators and fandom to fashion, gaming and internet behavior. With strong social instincts and a sharp creative eye, you understand how ideas come to life in-feed, spot emerging behaviors and formats, and turn those insights into meaningful opportunities for brands.
Compensation
$93,000 - $110,000
Our salary ranges are based on paying competitively for our size and industry, and are one part of many compensation, benefits and other reward opportunities we provide (e.g. bonus, stock options, 401(k) match, etc.)
Individual pay rate decisions are based on a number of factors, including qualifications for the role, experience level, skillset, and balancing internal equity relative to peers at the company. We expect the majority of the candidates who are offered roles at our company to fall healthily throughout the range based on these factors.
The range above is for the expectations as laid out in the job description, however we are often open to a wide variety of profiles, and recognize that the person we hire may be less experienced (or more senior) than this job description as posted. If that ends up being the case, the updated salary range will be communicated with you as a candidate.
The salary range above is for the NY/CA. As a company, we have a location based strategy, which means the salary range could be lower or higher than this if the role is hired in another location.
LAYIQ is an independent job-discovery service. This listing does not imply a partnership with or endorsement by the employer. Review the original posting for current details and availability.
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